Fitzrovia Travel Guide

London

A subway station with a bench, a sign for Great Portland Street, and a London Underground logo.
A building with the sign "TIKETOWN" and a large Nike logo on the facade.
A BT tower in a narrow street flanked by brick buildings.
A tall, cylindrical tower with a glass facade, surrounded by historic buildings with brick facades and large windows.
Photo by brian gillman (Creative Commons Attribution 3.0)
A park with a grassy area, trees, and a building in the background.
Photo by Sebastian Ballard (Creative Commons Attribution-Share Alike 2.0)

Stay near popular Fitzrovia attractions

A modern urban square with contemporary buildings, a glass structure, and pedestrians.

Tottenham Court Road

10.0/10 (1 review)
During your visit to London, you can search for that perfect souvenir at Tottenham Court Road. Discover the top-notch restaurants and entertainment choices in this family-friendly area.
See properties

Things to do

London Eye Entry Ticket

London Eye Entry Ticket

£29
per adult
86% of travellers recommend
London Eye Entry Ticket
Madame Tussauds London Admission Ticket

Madame Tussauds London Admission Ticket

£27
per adult
80% of travellers recommend
Madame Tussauds London Admission Ticket
City Cruises Lunch Cruise on the River Thames

City Cruises Lunch Cruise on the River Thames

£33
per adult
96% of travellers recommend
City Cruises Lunch Cruise on the River Thames
See all activities in London

Top hotels in Fitzrovia

STG Hotel London Oxford Street

STG Hotel London Oxford Street

3 out of 5
Bedford Avenue London England
The price is £108 per night from 15 Nov to 16 Nov
£108
15 Nov - 16 Nov
includes taxes & fees
Stay at this hotel in London. Enjoy free Wi-Fi, 2 restaurants and breakfast (surcharge). Our guests praise the breakfast and the helpful staff in their reviews. ...
7.4/10 Good! (4,218 reviews)
"My first two nights I was in an older room. There wasn’t even a coffee pot that was a bit of a bummer. Lots of noise and construction going on all night long the rooms without air-conditioning. You have to open up the window so it’s very noisy. Cute little bar and café on site. I moved to another ..."

Reviewed on 15 Oct 2026

STG Hotel London Oxford Street
Zedwell Underground Hotel Tottenham Court Road

Zedwell Underground Hotel Tottenham Court Road

3 out of 5
112a Great Russell Street London England
The price is £99 per night from 15 Nov to 16 Nov
£99
15 Nov - 16 Nov
includes taxes & fees
Stay at this hotel in London. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour front desk. Our guests praise the clean rooms in their reviews. Popular attractions ...
6.6/10 (1,284 reviews)
"you will feel like in jail cell no window, no desk, no coffee stand, no night stand, no chair no TV, no fridge, no place for your luggage, nothing, all the photos they posted get very good angle hide all the bad things is worst than hostel hundred times US$250+/ night is don't fall to trap!!"

Reviewed on 13 Oct 2026

Zedwell Underground Hotel Tottenham Court Road
Radisson Blu Hotel, London Euston Square

Radisson Blu Hotel, London Euston Square

4 out of 5
130 Tottenham Court Road London England
The price is £144 per night from 1 Nov to 2 Nov
£144
1 Nov - 2 Nov
includes taxes & fees
Stay at this business-friendly hotel in London. Enjoy free Wi-Fi, breakfast (surcharge) and 24-hour room service. Our guests praise the breakfast and the helpful ...
9/10 Wonderful! (285 reviews)
"Best hotel breakfast in London!"

Reviewed on 14 Oct 2026

Radisson Blu Hotel, London Euston Square
The London EDITION

The London EDITION

5 out of 5
10 Berners Street London England
The price is £470 per night from 8 Nov to 9 Nov
£470
8 Nov - 9 Nov
includes taxes & fees
Stay at this luxury hotel in London. Enjoy free Wi-Fi, 2 bars/lounges and breakfast (surcharge). Popular attractions Oxford Street and The British Museum are ...
The London EDITION
Numa London Bloomsbury

Numa London Bloomsbury

3 out of 5
11-13 Bayley Street London England
The price is £145 per night from 18 Oct to 19 Oct
£145
18 Oct - 19 Oct
includes taxes & fees
Stay at this boutique hotel in London. Enjoy free Wi-Fi, premium bedding and an in-room coffee maker. Our guests praise the helpful staff and the clean rooms ...
Numa London Bloomsbury
Radisson Blu Hotel, London Tottenham Court Road

Radisson Blu Hotel, London Tottenham Court Road

4 out of 5
97 Great Russell Street London England
The price is £195 per night from 8 Nov to 9 Nov
£195
8 Nov - 9 Nov
includes taxes & fees
Stay at this business-friendly hotel in London. Enjoy free Wi-Fi, breakfast (surcharge) and 24-hour room service. Our guests praise the breakfast and the helpful ...
Radisson Blu Hotel, London Tottenham Court Road
See all 515 properties in Fitzrovia
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Where to stay in Fitzrovia

Find the best Fitzrovia areas for the activities you enjoy most. Learn more about Fitzrovia
Learn more about Fitzrovia
A modern glass building, the Shard, and the Tower Bridge in the background during sunset.

London City Centre

Known for its fascinating museums, stunning river views and acclaimed art galleries, there's plenty to explore in London City Centre. Top attractions like Trafalgar Square and Piccadilly Circus are major draws. Catch the metro at Charing Cross Underground Station or Leicester Square Underground Station to see more of the city.

The exterior of the Covent Garden Market with the Punch & Judy theatre and Central Avenue entrance.

Covent Garden

The lively bars and colourful gardens are just a few top-rate features of the neighbourhood. Make a stop by Covent Garden Market or London Transport Museum while you're visiting, and jump aboard the metro at Covent Garden Underground Station to get around town.

A large white archway with intricate carvings, surrounded by trees and people walking.

City of Westminster

Big Ben and Trafalgar Square are a few top attractions in City of Westminster. Hop around the city on the metro at St. James's Park Underground Station or Victoria Underground Station and check out the area's fascinating museums, popular shops and acclaimed art galleries.

A bustling street with a 'Welcome to Carnaby Street' archway, vintage shops, and pedestrians.

Soho

Soho is beloved for its fantastic nightlife. Take some time to explore sights in the area like Oxford Street and Soho Theatre.

A street lined with shops, including DKNY and Rolex, and a white van on the road.

Mayfair

Travellers love Mayfair for its popular shops, and you can see more of London by jumping on the metro at Bond Street Underground Station or Bond Street (Elizabeth Line) Station. You might spend time checking out top sights like Oxford Street and Sotheby’s.

Fitzrovia Travel Guide

Choose two or more items and save on your trip:

Explore a world of travel with Expedia