Samseong-dong Travel Guide

Seoul
Samseong-dong which includes a city and outdoor art as well as a small group of people
With one of Asia’s biggest underground malls, sky-high buildings and international brands, this glitzy Seoul district is also the unlikely home of several historic sites.

Visit Seoul’s Samseong-dong area to discover different facets of the South Korean capital’s character all at once. Home to the massive COEX Convention and Exhibition Centre, the district draws countless suited men and women daily. Alongside the purposeful businesspeople, thousands of shoppers drift down the corridors of the underground COEX Shopping Mall. Elsewhere, peaceful sites of historic and religious significance offer a complete change of pace.

Whether or not you plan to spend money, a visit to the impressive COEX Shopping Mall is an entertaining activity. Wander the brightly lit hallways of one of the largest underground shopping malls in Asia, stopping in the many stores selling unusual items or unique local brands. When you get hungry, dine at one of the mall’s dozens of restaurants. Bring the kids and set aside time to meet the beautiful marine creatures that live in the COEX Aquarium.

There is no need to venture out of the complex to find after-dark entertainment. Enjoy a movie at the mall’s Megabox theatre or see a live musical at the COEX Artium.

Above ground, explore streets lined with futuristic towering buildings. Look up and see office workers at their desks behind hundreds of windows. When you are ready to escape the urban environment, stroll through the leafy Seolleung Burial Grounds. As well as being very scenic, this green space has historic importance, as it was built for the Joseon Dynasty monarchs.

Another place to find peace in Samseong-dong is the beautiful Bongeunsa Temple, which is over 1,000 years old. Plan ahead and you can even stay here. The Bongeunsa templestay programme allows visitors to sleep in the building and follow the daily rhythms of the lives led by Buddhist monks.

Reach all of Samseong-dong’s attractions easily from Samseong station, which is well connected to the rest of the city. Allow ample time to explore the subterranean reaches of this area, as their size is not to be underestimated.


Popular places to visit

Things to do


Top hotels in Samseong-dong

L7 Gangnam
L7 Gangnam
4 out of 5
415 Teheran-ro, Gangnam-gu, Seoul
The price is £96 per night from 19 May to 20 May
£96
per night
19 May - 20 May
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, free parking and breakfast. Our guests praise the helpful staff and the clean rooms in ...
9/10 Wonderful! (1,005 reviews)
"A modern and clean hotel that still seems quiet despite being on quite a busy business street. Not the best area for hanging out but lots nearby and good transport links"

Reviewed on 22 Apr 2024

L7 Gangnam
Grand InterContinental Seoul Parnas, an IHG Hotel
Grand InterContinental Seoul Parnas, an IHG Hotel
5 out of 5
521, Teheran-ro, Gangnam-gu, Seoul, Seoul
The price is £227 per night from 26 May to 27 May
£227
per night
26 May - 27 May
Stay at this business-friendly hotel in Seoul. Enjoy free WiFi, free parking and 3 restaurants. Our guests praise the breakfast and the helpful staff in their ...
9.4/10 Exceptional! (1,005 reviews)
"We enjoyed very much the hospitality of the staff. They took care of us well. Thank you."

Reviewed on 23 Apr 2024

Grand InterContinental Seoul Parnas, an IHG Hotel
InterContinental Seoul COEX, an IHG Hotel
InterContinental Seoul COEX, an IHG Hotel
5 out of 5
524, Bongeunsa-ro, Gangnam-gu, Seoul, Seoul
The price is £182 per night from 13 May to 14 May
£182
per night
13 May - 14 May
Stay at this 5-star luxury hotel in Seoul. Enjoy free WiFi, free parking and 3 restaurants. Our guests praise the breakfast and the helpful staff in their reviews. ...
9.2/10 Wonderful! (1,199 reviews)
"I felt welcome. The service was great and the facilities were fine"

Reviewed on 24 Apr 2024

InterContinental Seoul COEX, an IHG Hotel
Shilla Stay Samsung
Shilla Stay Samsung
4 out of 5
506, Yeongdong-daero, Seoul, Seoul
The price is £103 per night from 19 May to 20 May
£103
per night
19 May - 20 May
Stay at this 4-star hotel in Seoul. Enjoy free WiFi, a rooftop terrace and breakfast. Our guests praise the clean rooms in their reviews. Popular attractions ...
8.4/10 Very Good! (897 reviews)
"I like the quality for the price we paid. Room was clean and the temperature was well controlled, good location."

Reviewed on 29 Mar 2024

Shilla Stay Samsung
Grand Hyatt Seoul
Grand Hyatt Seoul
5 out of 5
322, Sowol-ro, Yongsan-gu, Seoul, Seoul
The price is £296 per night from 7 May to 8 May
£296
per night
7 May - 8 May
Stay at this spa hotel in Seoul. Enjoy free WiFi, an outdoor pool and 6 restaurants. Our guests praise the property condition in their reviews. Popular attractions ...
8.6/10 Excellent! (1,000 reviews)
"Fantastic property. Location is not that convenient for subway"

Reviewed on 10 Apr 2024

Grand Hyatt Seoul
ENA Suite Hotel Namdaemun
ENA Suite Hotel Namdaemun
4 out of 5
36, Sejong-daero 11-gil, Jung-gu, Seoul, Seoul
The price is £113 per night from 16 May to 17 May
£113
per night
16 May - 17 May
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, a children's pool and a fitness centre. Our guests praise the helpful staff and the clean ...
9.2/10 Wonderful! (1,980 reviews)
"Very nice property and friendly staff."

Reviewed on 24 Apr 2024

ENA Suite Hotel Namdaemun
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighbourhoods around Samseong-dong

Default Image

Gangnam-gu

4.5/5(68 area reviews)

Gangnam-gu is highly notable for its popular shops, and you might want to visit top sights like Starfield COEX Mall and Bongeunsa Temple. See more of Seoul by jumping on the metro at Cheongdam Station or Gangnam-gu Office Station.

Gangnam-gu
Default Image

Jamsil-dong

Noted for its shopping and restaurants, there's plenty to explore in Jamsil-dong. Top attractions like Lotte World and Jamsil Baseball Stadium are major draws, and you can hop on the metro at Samjeon Station or Jamsilsaenae Station to see more of the city.

Jamsil-dong
Default Image

Yeoksam-dong

Travellers choose Yeoksam-dong for its abundant dining options. Hop aboard the metro at Yeoksam Station or Gangnam Station and check out top sights like Teheranno.

Yeoksam-dong
Olympic Park showing a city, a high-rise building and landscape views

Songpa-gu

4.5/5(5 area reviews)

Consider exploring the abundant dining options in Songpa-gu. If sightseeing is on the list, Lotte World is a top attraction. Hop on the metro at Jamsil Station or Mongchontoseong Station to see more of the area.

Songpa-gu
Seocho-gu featuring modern architecture, a river or creek and a bridge

Seocho-gu

4.5/5(3 area reviews)

Consider a visit to Gangnam-daero and take some time to enjoy the abundant dining options during your time in Seocho-gu. If you want to see more of the city, jump on the metro at Yangjae Station or Nambu Bus Terminal Station.

Seocho-gu
Default Image

Itaewon-dong

If you're spending time in Itaewon-dong, you might enjoy attractions like Itawon Street and Namsan Park. You might also enjoy the neighbourhood's ample dining options before hopping on the metro at Itaewon Station to see more of the city.

Itaewon-dong

Search cars