Title: Hotel Serena Reviews, Deals & Photos 2026 - Expedia.co.uk [See all properties](http://www.expedia.co.uk/Hotel-Search?regionId=1222&destination=Florence%2C+Tuscany%2C+Italy&selected=4578098&adults=2&children=&sort=RECOMMENDED&useRewards=false&semdtl=&userIntent=&vip=false) # Hotel Serena Escape to an Italian haven where history meets serenity. Indulge in fresh mornings, unwind amidst nature’s beauty. ## Photo gallery for Hotel Serena ![Interior detail - Hotel Serena (Florence)](https://images.trvl-media.com/lodging/5000000/4580000/4578100/4578098/d3a56ac0.jpg?impolicy=resizecrop&rw=598&ra=fit) ![Lobby - Hotel Serena (Florence)](https://images.trvl-media.com/lodging/5000000/4580000/4578100/4578098/90be1756.jpg?impolicy=resizecrop&rw=297&ra=fit) ![Classic Double Room, 1 Double Bed | In-room safe, desk, soundproofing, free WiFi - Hotel Serena (Florence)](https://images.trvl-media.com/lodging/5000000/4580000/4578100/4578098/d6858fcb.jpg?impolicy=resizecrop&rw=297&ra=fit) ![Classic Double Room, 1 Double Bed | In-room safe, desk, soundproofing, free WiFi - Hotel Serena (Florence)](https://images.trvl-media.com/lodging/5000000/4580000/4578100/4578098/7d21bfad.jpg?impolicy=resizecrop&rw=297&ra=fit) ![Dining - Hotel Serena (Florence)](https://images.trvl-media.com/lodging/5000000/4580000/4578100/4578098/f47fc6c8.jpg?impolicy=resizecrop&rw=297&ra=fit) - Overview - Rooms - Location - Policies In the heart of downtown, Hotel Serena offers a tranquil retreat with continental breakfast and free in-room WiFi. Relax on the charming garden or enjoy a drink at the bar while taking in views from the picturesque terrace. ## Reviews 7.2 Good ## Popular amenities - Breakfast included - Pet-friendly - Free Wi-Fi - Air-conditioning - Bar - Housekeeping ## Room options ### Check availability for these dates Tonight [Mar 27 - Mar 28](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-27&endDate=2026-03-28&selected=4578098&PinnedHotelID=4578098&HadPinnedHotel=true®ionId=-1&adults=2) [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-27&endDate=2026-03-28&selected=4578098&PinnedHotelID=4578098&HadPinnedHotel=true®ionId=-1&adults=2) Tomorrow [Mar 28 - Mar 29](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-28&endDate=2026-03-29&selected=4578098&PinnedHotelID=4578098&HadPinnedHotel=true®ionId=-1&adults=2) [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-28&endDate=2026-03-29&selected=4578098&PinnedHotelID=4578098&HadPinnedHotel=true®ionId=-1&adults=2) This weekend [Mar 27 - Mar 29](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-27&endDate=2026-03-29&selected=4578098&PinnedHotelID=4578098&HadPinnedHotel=true®ionId=-1&adults=2) [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-27&endDate=2026-03-29&selected=4578098&PinnedHotelID=4578098&HadPinnedHotel=true®ionId=-1&adults=2) Next weekend [Apr 3 - Apr 5](https://www.expedia.co.uk/Hotel-Search?startDate=2026-04-03&endDate=2026-04-05&selected=4578098&PinnedHotelID=4578098&HadPinnedHotel=true®ionId=-1&adults=2) [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-04-03&endDate=2026-04-05&selected=4578098&PinnedHotelID=4578098&HadPinnedHotel=true®ionId=-1&adults=2) All rooms 1 bed 2 beds 3+ beds Showing 5 of 5 rooms ### View all photos for Classic Single Room ![Classic Single Room | In-room safe, desk, soundproofing, free WiFi](https://images.trvl-media.com/lodging/5000000/4580000/4578100/4578098/62548436.jpg?impolicy=fcrop&w=1200&h=800&quality=medium) ### Classic Single Room - 248 sq ft - Sleeps 1 - 1 Single Bed ### View all photos for Classic Double Room, 1 Double Bed ![Classic Double Room, 1 Double Bed | In-room safe, desk, soundproofing, free WiFi](https://images.trvl-media.com/lodging/5000000/4580000/4578100/4578098/b1aeeb56.jpg?impolicy=fcrop&w=1200&h=800&quality=medium) ### Classic Double Room, 1 Double Bed - 248 sq ft - Sleeps 3 - 1 Double Bed ### View all photos for Classic Twin Room, 2 Single Beds ![Classic Twin Room, 2 Single Beds | In-room safe, desk, soundproofing, free WiFi](https://images.trvl-media.com/lodging/5000000/4580000/4578100/4578098/c6fcc4ef.jpg?impolicy=fcrop&w=1200&h=800&quality=medium) ### Classic Twin Room, 2 Single Beds - 248 sq ft - Sleeps 2 - 2 Single Beds ### View all photos for Classic Triple Room ![Classic Triple Room | In-room safe, desk, soundproofing, free WiFi](https://images.trvl-media.com/lodging/5000000/4580000/4578100/4578098/a38ca132.jpg?impolicy=fcrop&w=1200&h=800&quality=medium) ### Classic Triple Room - 248 sq ft - Sleeps 4 - 1 Double Bed and 1 Single Bed OR 3 Single Beds ### View all photos for Classic Quadruple Room, Private Bathroom ![In-room safe, desk, soundproofing, free WiFi](https://images.trvl-media.com/lodging/5000000/4580000/4578100/4578098/e224da08.jpg?impolicy=fcrop&w=1200&h=800&quality=medium) ### Classic Quadruple Room, Private Bathroom - 248 sq ft - Sleeps 5 - 1 Double Bed and 2 Single Beds ## You may also like Ad ![Property entrance](https://a.travel-assets.com/media/meso_cm/PAPI/Images/lodging/1000000/920000/916600/916587/2f9373f1_b.jpg?impolicy=fcrop&w=357&h=201&p=1&q=medium) #### Hotel Domus Florentiae Historic Centre of Florence - Pet-friendly - Free Wi-Fi - Air-conditioning - Gym 8.0 Very good 291 reviews £103 includes taxes & fees 29 Mar - 30 Mar [](https://www.expedia.co.uk/Florence-Hotels-Hotel-Domus-Florentiae.h916587.Hotel-Information?chkin=2026-3-29&chkout=2026-3-30&rm1=a2®ionId=1222&destination=Florence&destType=MARKET&latLong=43.769554,11.255808&searchId=7e9e8c14-5625-4bd3-a53b-92eeb507b9b1&top_cur=GBP) Ad ![Front of property](https://images.trvl-media.com/lodging/2000000/1460000/1456400/1456324/24ba24e6.jpg?impolicy=fcrop&w=357&h=201&p=1&q=medium) #### Hotel Leonardo Da Vinci Santa Maria Novella - Pet-friendly - Free Wi-Fi - Air-conditioning - Breakfast available 9.0 Wonderful 739 reviews £128 includes taxes & fees 29 Mar - 30 Mar [](https://www.expedia.co.uk/Florence-Hotels-Hotel-Leonardo-Da-Vinci.h1456324.Hotel-Information?chkin=2026-3-29&chkout=2026-3-30&rm1=a2®ionId=1222&destination=Florence&destType=MARKET&latLong=43.769554,11.255808&searchId=7e9e8c14-5625-4bd3-a53b-92eeb507b9b1&top_cur=GBP) Ad ![Breakfast, lunch and dinner served](https://a.travel-assets.com/media/meso_cm/PAPI/Images/lodging/1000000/20000/18200/18192/e3ee9859_b.jpg?impolicy=fcrop&w=357&h=201&p=1&q=medium) #### Starhotels Tuscany Florence - Pet-friendly - Parking included - Free Wi-Fi - Restaurant 9.0 Wonderful 1,001 reviews £120 includes taxes & fees 29 Mar - 30 Mar [](https://www.expedia.co.uk/Florence-Hotels-Starhotels-Tuscany.h18192.Hotel-Information?chkin=2026-3-29&chkout=2026-3-30&rm1=a2®ionId=1222&destination=Florence&destType=MARKET&latLong=43.769554,11.255808&searchId=7e9e8c14-5625-4bd3-a53b-92eeb507b9b1&top_cur=GBP) Ad ![View from property](https://a.travel-assets.com/media/meso_cm/PAPI/Images/lodging/106000000/105130000/105121700/105121653/efe04658_b.jpg?impolicy=fcrop&w=357&h=201&p=1&q=medium) #### Collegio alla Querce, Auberge Collection Le Cure - Pool - Spa - Pet-friendly - Free Wi-Fi 10.0 Exceptional 5 reviews £951 includes taxes & fees 29 Mar - 30 Mar [](https://www.expedia.co.uk/Florence-Hotels-Collegio-Alla-Querce-Auberge-Collection.h105121653.Hotel-Information?chkin=2026-3-29&chkout=2026-3-30&rm1=a2®ionId=1222&destination=Florence&destType=MARKET&latLong=43.769554,11.255808&searchId=7e9e8c14-5625-4bd3-a53b-92eeb507b9b1&top_cur=GBP) Ad ![Lobby](https://a.travel-assets.com/media/meso_cm/PAPI/Images/lodging/1000000/80000/70800/70752/7ace5fe9_b.jpg?impolicy=fcrop&w=357&h=201&p=1&q=medium) #### FH55 Grand Hotel Mediterraneo Santa Croce - Pet-friendly - Free Wi-Fi - Restaurant - Air-conditioning 8.2 Very good 980 reviews £101 includes taxes & fees 29 Mar - 30 Mar [](https://www.expedia.co.uk/Florence-Hotels-FH55-Grand-Hotel-Mediterraneo.h70752.Hotel-Information?chkin=2026-3-29&chkout=2026-3-30&rm1=a2®ionId=1222&destination=Florence&destType=MARKET&latLong=43.769554,11.255808&searchId=7e9e8c14-5625-4bd3-a53b-92eeb507b9b1&top_cur=GBP) Ad ![Minibar, in-room safe, iron/ironing board, free WiFi](https://a.travel-assets.com/media/meso_cm/PAPI/Images/lodging/105000000/104900000/104897200/104897196/0951da1c_b.jpg?impolicy=fcrop&w=357&h=201&p=1&q=medium) #### The Hoxton Florence Historic Centre of Florence - Pet-friendly - Free Wi-Fi - Restaurant - Air-conditioning 9.6 Exceptional 222 reviews £226 includes taxes & fees 30 Mar - 31 Mar [](https://www.expedia.co.uk/Florence-Hotels-The-Hoxton-Florence.h104897196.Hotel-Information?chkin=2026-3-30&chkout=2026-3-31&rm1=a2®ionId=1222&destination=Florence&destType=MARKET&latLong=43.769554,11.255808&searchId=7e9e8c14-5625-4bd3-a53b-92eeb507b9b1&top_cur=GBP) Ad ![Restaurant](https://a.travel-assets.com/media/meso_cm/PAPI/Images/lodging/1000000/810000/800600/800547/82764cd4_b.jpg?impolicy=fcrop&w=357&h=201&p=1&q=medium) #### Portrait Firenze - Lungarno Collection Historic Centre of Florence - Pet-friendly - Free Wi-Fi - Restaurant - Air-conditioning 9.8 Exceptional 307 reviews £1,156 includes taxes & fees 20 Apr - 21 Apr [](https://www.expedia.co.uk/Florence-Hotels-Portrait-Firenze-Lungarno-Collection.h800547.Hotel-Information?chkin=2026-4-20&chkout=2026-4-21&rm1=a2®ionId=1222&destination=Florence&destType=MARKET&latLong=43.769554,11.255808&searchId=7e9e8c14-5625-4bd3-a53b-92eeb507b9b1&top_cur=GBP) Ad ![Interior entrance](https://images.trvl-media.com/lodging/1000000/60000/54200/54104/20da82ba.jpg?impolicy=fcrop&w=357&h=201&p=1&q=medium) #### Hotel Paris Historic Centre of Florence - Pet-friendly - Free Wi-Fi - Air-conditioning - Breakfast available 8.8 Excellent 1,000 reviews £166 includes taxes & fees 29 Mar - 30 Mar [](https://www.expedia.co.uk/Florence-Hotels-Hotel-Paris.h54104.Hotel-Information?chkin=2026-3-29&chkout=2026-3-30&rm1=a2®ionId=1222&destination=Florence&destType=MARKET&latLong=43.769554,11.255808&searchId=7e9e8c14-5625-4bd3-a53b-92eeb507b9b1&top_cur=GBP) Ad ![Breakfast buffet](https://images.trvl-media.com/lodging/1000000/190000/187400/187333/27e07321.jpg?impolicy=fcrop&w=357&h=201&p=1&q=medium) #### Hotel Galileo Historic Centre of Florence - Free Wi-Fi - Air-conditioning - Business services - Bar 9.4 Exceptional 13 reviews £94 includes taxes & fees 30 Mar - 31 Mar [](https://www.expedia.co.uk/Florence-Hotels-Hotel-Galileo.h187333.Hotel-Information?chkin=2026-3-30&chkout=2026-3-31&rm1=a2®ionId=1222&destination=Florence&destType=MARKET&latLong=43.769554,11.255808&searchId=7e9e8c14-5625-4bd3-a53b-92eeb507b9b1&top_cur=GBP) Ad ![Exterior](https://a.travel-assets.com/media/meso_cm/PAPI/Images/lodging/1000000/110000/108100/108028/8fe7733f_b.jpg?impolicy=fcrop&w=357&h=201&p=1&q=medium) #### The Market Urban Hotel Historic Centre of Florence - Free Wi-Fi - Air-conditioning - Breakfast available - Business services 9.4 Exceptional 1,001 reviews £157 includes taxes & fees 12 Apr - 13 Apr [](https://www.expedia.co.uk/Florence-Hotels-The-Market-Urban-Hotel.h108028.Hotel-Information?chkin=2026-4-12&chkout=2026-4-13&rm1=a2®ionId=1222&destination=Florence&destType=MARKET&latLong=43.769554,11.255808&searchId=7e9e8c14-5625-4bd3-a53b-92eeb507b9b1&top_cur=GBP) ![Mod logo](https://a.travel-assets.com/pricing-claim/sparkle_dark.svg) Sign in to view eligible discounts and perks. More rewards for more adventures! [Sign in](https://www.expedia.co.uk/login?ckoflag=0&uurl=e3id%3Dredr%26rurl%3D%2FFlorence-Hotels-Hotel-Serena.h4578098.Hotel-Information)[Sign up, it's free](https://www.expedia.co.uk/signup?enable_registration=true&uurl=e3id%3Dredr%26rurl%3D%2FFlorence-Hotels-Hotel-Serena.h4578098.Hotel-Information) ## About the area Located in Historic Centre of Florence neighbourhood, Hotel Serena is connected to the convention centre. Uffizi Gallery and Basilica of Santa Maria Novella are cultural highlights, and some of the area's notable landmarks include Cathedral of Santa Maria del Fiore and Ponte Vecchio. Florence Botanical Gardens and Boboli Gardens are also worth visiting. [Visit our Florence travel guide](https://www.expedia.co.uk/Florence.dx1222) ![Map](https://maps.googleapis.com/maps/api/staticmap?&size=660x330&map_id=3b266eb50d2997c6&zoom=13&markers=icon:https%3A%2F%2Fa.travel-assets.com%2Ftravel-assets-manager%2Feg-maps%2Fproperty.png%7C43.77757%2C11.24974&channel=expedia-HotelInformation&maptype=roadmap&scale=1&key=AIzaSyCYjQus5kCufOpSj932jFoR_AJiL9yiwOw&signature=KkyUI31JGAMVMT_huf7lDEOuneo=) Via Fiume 20, Florence, FI, 50123 ### What's nearby - ![Piazza di Santa Maria Novella](https://images.trvl-media.com/place/6167447/7f4e9e58-353d-4a42-8920-7d465f5e16de.jpg?impolicy=resizecrop&rw=115.61&rh=65.03&ra=fit&q=high) Piazza di Santa Maria Novella 5 min walk \- 0.3 miles - ![the ancient military fort Fortezza da Basso, now it is home to conferences, concerts and exhibitions](https://images.trvl-media.com/place/501036/8d98cc2a-40e1-4261-8d9f-4935d1dab8df.jpg?impolicy=resizecrop&rw=115.61&rh=65.03&ra=fit&q=high) Fortezza da Basso 5 min walk \- 0.3 miles - ![Basilica of Santa Maria Novella](https://images.trvl-media.com/place/179893/15050794-e57f-4660-89d9-ac2128f616b8.jpg?impolicy=resizecrop&rw=115.61&rh=65.03&ra=fit&q=high) Basilica of Santa Maria Novella 5 min walk \- 0.3 miles - ![Central Market](https://images.trvl-media.com/place/6075422/b7f4340f-294e-4171-9446-7c83e564545b.jpg?impolicy=resizecrop&rw=115.61&rh=65.03&ra=fit&q=high) Central Market 5 min walk \- 0.3 miles - ![Cathedral of Santa Maria del Fiore](https://images.trvl-media.com/place/501046/58cc313e-b63c-4e3e-825f-1235037a9d48.jpg?impolicy=resizecrop&rw=115.61&rh=65.03&ra=fit&q=high) Cathedral of Santa Maria del Fiore 10 min walk \- 0.5 miles ### Getting around - Valfonda - Stazione Santa Maria Novella Tram Stop 3 min walk - Florence Santa Maria Novella Station 4 min walk - Peretola Airport (FLR) 23 min drive ### Restaurants - All'Antico Vinaio 4 min walk - McDonald's 3 min walk - Vyta 3 min walk - McDonald's 4 min walk - Bar Tonarelli 2 min walk ## About this property ### Hotel Serena Hotel near Cathedral of Santa Maria del Fiore Close to Ponte Vecchio and Uffizi Gallery, Hotel Serena provides free continental breakfast, a terrace and a garden. Stay connected with free in-room WiFi, and guests can find other amenities, such as a bar. Other perks include: - A front desk safe, luggage storage and smoke-free property Room features All guest rooms at Hotel Serena offer comforts, such as air conditioning, as well as amenities, such as free WiFi and safes. Other conveniences in all rooms include: - Bathrooms with showers and bidets - Digital channels, daily housekeeping and desks ## Similar properties ![Exterior](https://images.trvl-media.com/lodging/1000000/990000/986000/986000/214e0f1b.jpg?impolicy=fcrop&w=469&h=201&p=1&q=medium) ### Hotel Palazzo Vecchio Historic Centre of Florence - Pet-friendly - Free Wi-Fi - Air-conditioning - Breakfast available 8.4 Very good 888 reviews £106 includes taxes & fees 29 Mar - 30 Mar [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-29&endDate=2026-03-30&selected=986000&PinnedHotelID=986000&HadPinnedHotel=true®ionId=-1&adults=2) ![Lobby](https://images.trvl-media.com/lodging/34000000/33010000/33006500/33006473/67bb13c4.jpg?impolicy=fcrop&w=469&h=201&p=1&q=medium) ### Hotel San Giorgio & Olimpic Florence Historic Centre of Florence - Breakfast included - Pet-friendly - Free Wi-Fi - Air-conditioning 8.2 Very good 303 reviews £74 includes taxes & fees 29 Mar - 30 Mar [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-29&endDate=2026-03-30&selected=33006473&PinnedHotelID=33006473&HadPinnedHotel=true®ionId=-1&adults=2) ![Reception](https://images.trvl-media.com/lodging/3000000/2550000/2542200/2542171/5cf7a40f.jpg?impolicy=fcrop&w=469&h=201&p=1&q=medium) ### Hotel Nuova Italia Historic Centre of Florence - Pet-friendly - Free Wi-Fi - Air-conditioning - Bar 8.4 Very good 876 reviews £120 includes taxes & fees 31 Mar - 1 Apr [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-31&endDate=2026-04-01&selected=2542171&PinnedHotelID=2542171&HadPinnedHotel=true®ionId=-1&adults=2) ![Superior Double Room, 1 Bedroom, Garden View | Premium bedding, in-room safe, free WiFi, bed sheets](https://images.trvl-media.com/lodging/23000000/22500000/22497100/22497047/aeb5d3fe.jpg?impolicy=fcrop&w=469&h=201&p=1&q=medium) ### Hotel la Scala Historic Centre of Florence - Breakfast included - Free Wi-Fi - Restaurant - Air-conditioning 9.2 Wonderful 301 reviews £180 includes taxes & fees 27 Apr - 28 Apr [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-04-27&endDate=2026-04-28&selected=22497047&PinnedHotelID=22497047&HadPinnedHotel=true®ionId=-1&adults=2) ![Reception](https://images.trvl-media.com/lodging/1000000/900000/892000/891910/4e54820b.jpg?impolicy=fcrop&w=469&h=201&p=1&q=medium) ### Hotel Fiorita Historic Centre of Florence - Breakfast included - Pet-friendly - Free Wi-Fi - Air-conditioning 8.6 Excellent 655 reviews £91 includes taxes & fees 29 Mar - 30 Mar [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-29&endDate=2026-03-30&selected=891910&PinnedHotelID=891910&HadPinnedHotel=true®ionId=-1&adults=2) ![Deluxe Double or Twin Room, City View | In-room safe, desk, blackout curtains, soundproofing](https://images.trvl-media.com/lodging/108000000/107960000/107951900/107951825/e1dd861f.jpg?impolicy=fcrop&w=469&h=201&p=1&q=medium) ### Essence Hotel Historic Centre of Florence - Free Wi-Fi - Housekeeping - Soundproof rooms 9.4 Exceptional 89 reviews £86 includes taxes & fees 29 Mar - 30 Mar [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-29&endDate=2026-03-30&selected=107951825&PinnedHotelID=107951825&HadPinnedHotel=true®ionId=-1&adults=2) ![Business centre](https://images.trvl-media.com/lodging/9000000/8020000/8012700/8012612/4cafe315.jpg?impolicy=fcrop&w=469&h=201&p=1&q=medium) ### Hotel Boston Historic Centre of Florence - Breakfast included - Pet-friendly - Free Wi-Fi - Air-conditioning 8.4 Very good 190 reviews £90 includes taxes & fees 29 Mar - 30 Mar [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-29&endDate=2026-03-30&selected=8012612&PinnedHotelID=8012612&HadPinnedHotel=true®ionId=-1&adults=2) ![Reception](https://images.trvl-media.com/lodging/2000000/1220000/1218000/1217950/0a17644d.jpg?impolicy=fcrop&w=469&h=201&p=1&q=medium) ### Hotel Marios Historic Centre of Florence - Pet-friendly - Free Wi-Fi - Air-conditioning - Breakfast available 8.8 Excellent 500 reviews £112 includes taxes & fees 29 Mar - 30 Mar [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-29&endDate=2026-03-30&selected=1217950&PinnedHotelID=1217950&HadPinnedHotel=true®ionId=-1&adults=2) ![Free daily buffet breakfast ](https://images.trvl-media.com/lodging/106000000/105810000/105802800/105802774/e724de5b.jpg?impolicy=fcrop&w=469&h=201&p=1&q=medium) ### Floren Hotel Historic Centre of Florence - Breakfast included - Free Wi-Fi - Restaurant - Air-conditioning 9.4 Exceptional 219 reviews £350 includes taxes & fees 31 Mar - 1 Apr [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-31&endDate=2026-04-01&selected=105802774&PinnedHotelID=105802774&HadPinnedHotel=true®ionId=-1&adults=2) ![Interior detail](https://images.trvl-media.com/lodging/3000000/2540000/2535600/2535594/337814d3.jpg?impolicy=fcrop&w=469&h=201&p=1&q=medium) ### Hotel Berna Historic Centre of Florence - Free Wi-Fi - Air-conditioning - Breakfast available - Parking available 8.0 Very good 195 reviews £148 includes taxes & fees 29 Mar - 30 Mar [](https://www.expedia.co.uk/Hotel-Search?startDate=2026-03-29&endDate=2026-03-30&selected=2535594&PinnedHotelID=2535594&HadPinnedHotel=true®ionId=-1&adults=2) [Compare similar properties](/Hotel-Search?startDate=2026-04-10&endDate=2026-04-11&selected=4578098&PinnedHotelID=4578098&HadPinnedHotel=true®ionId=-1&adults=2&comparePropertyIds=4578098,986000,33006473,2542171,22497047) ## Property amenities ### Internet - Available in all rooms: Free WiFi - Available in some public areas: Free WiFi ### Food and drink - Free continental breakfast available daily 8:00 AM to 9:30 AM - A bar/lounge ### Family friendly - Soundproofed rooms ### Conveniences - Limited-hour front desk - Luggage storage - Safe at front desk ### Guest services - Housekeeping (daily) ### Outdoors - Garden - Terrace ### More - 1 floor - Built in 1930 - Smoke-free property ## Room amenities ### Bathroom - Bidet - Free toiletries - Hair dryer - Private bathroom - Shower - Towels provided ### Entertainment - Digital channels ### More - Air conditioning (climate-controlled) - Desk - Phone - Safe - Soundproofed rooms ## Policies ### Check-in Check-in start time: 1 PM; check-in end time: 7 PM Late check-in subject to availability Minimum check-in age - 18 ### Check-out Check-out before 10 AM ### Special check-in instructions The front desk is open daily from 7:00 AM - midnight Front desk staffed during limited hours Information provided by the property may be translated using automated translation tools ### Access methods Front desk (limited hours) ### Pets Pets stay for free Service animals are welcome, and are exempt from fees ### Children and extra beds Children are welcome 1 child, up to the age of 2 years, can stay for free if using existing beds when occupying the parent or guardian's room Rollaway/extra beds are not available. Cots (infant beds) are not available ### Payment types at the property ## Important information ### Fees You'll be asked to pay the following charges at the property. Fees may include applicable taxes: - A tax is imposed by the city: EUR 4.50 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age. We have included all charges provided to us by the property. ### You need to know This property is managed by a professional host. The provision of housing is linked to their trade, business or profession. Extra-person charges may apply and vary depending on property policy Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed This property accepts credit cards Noise-free guestrooms cannot be guaranteed If you cancel your booking, you'll be subject to the host's cancellation policy. In accordance with UK consumer law, property booking services are not subject to the right of withdrawal. ### We should mention All guests, including children, must be present at check-in and show their government-issued photo ID card or passport Cash transactions at this property cannot exceed EUR 5000, due to national regulations; for further details, please contact the property using the information in the booking confirmation ### National rating This property has received its official star rating from the local rating authority. ### Property is also known as Hotel Serena Florence Serena Florence Hotel Serena Hotel Hotel Serena Florence Hotel Serena Hotel Florence ## Frequently asked questions ### Is Hotel Serena pet-friendly? ### What time is check-in at Hotel Serena? ### What time is check-out at Hotel Serena? ### Where is Hotel Serena located? ## Have a question? Beta Get instant answers with AI powered search of property information and reviews. Ask a question ## Reviews ## Hotel Serena Reviews 7.2 ### Good All reviews shown are from real guest experiences. Only travellers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.[More information](https://www.expedia.co.uk/lp/b/content-guidelines) ### 7.8 Cleanliness ### 8.2 Location ### 6.8 Staff & service ### 6.8 Property conditions & facilities 10 - Excellent 18 8 - Good 38 6 - Okay 26 4 - Poor 13 2 - Terrible 5 ## Reviews Verified ### 2/10 Terrible #### Danilo 22 Oct 2018 Disliked: Cleanliness, staff & service, property conditions & facilities, room comfort Funcionários mal humorados, quarto horrível, velho, antigos, chuveiro péssimos, café ds manhã péssimo, tanto que não conseguirmos tomar. Tivemos muitas dificuldades pois estávamos com un bebê de 1 ano. Não recomendo.... não é um hotel, é uma pensão. ##### Danilo Stayed 2 nights in Oct 2018 Verified ### 8/10 Good #### GIOV60 22 Oct 2018 Liked: Cleanliness, staff & service, property conditions & facilities, room comfort Albergo senza pretese ma pulito e con una colazione più che decente. Molto soddisfatto ##### GIOV60 Stayed 2 nights in Oct 2018 Verified ### 6/10 Okay #### Juan Javier 16 Oct 2018 Hotel con mucho ruido de tránsito, la habitación es muy amplia, con una cama confortable y el baño está lindo. Wifi no existe casi no tiene alcance. La limpieza es pobre. Ubicación relativamente buena. ##### Juan Javier Stayed 2 nights in Oct 2018 Verified ### 2/10 Terrible #### Anon 2 Oct 2018 Disliked: Staff & service, property conditions & facilities, room comfort This was the worst hotel stay of my life. The owner and his wife screamed at each other all night and day. The owner entered our room while we were sleeping. The owner yelled at me when I went to check out and requested a printed copy of my receipt. I paid the bill, and then he grabbed the paperwork, yelled at me, and stormed out. When he came back, I used Google translate on my phone to help make sure I hadn't said something wrong given the language barrier. Again, using Google translate on my phone, I apologized for any confusion and asked for a printed copy of the bill. He yelled at me and grabbed me by my wrists and shook me. My sister and I had already paid, so we grabbed our luggage and left immediately. I would NEVER recommend this hotel to anyone given the experience. I have never been yelled at before like this-- much less assaulted. ##### Anon Stayed 5 nights in Sep 2018 Verified ### 6/10 Okay #### Edwin 28 Sept 2018 Disliked: Staff & service #### Noisy hotel My hotel room was nice, but noisy during the night and very early morning. People talking loud and doors slamming. The hotel is located on the second floor, but there is no elevator from the street to the first floor this is a struggle when traveling with heavy luggage. The hotel is conveniently located two blocks away from the train station. ##### Edwin Stayed 2 nights in Sep 2018 Verified ### 10/10 Excellent #### Jean F 12 Aug 2018 Liked: Cleanliness, staff & service, property conditions & facilities, room comfort #### Perfect for a family stop in Floro Great hosts, clean, incredibly convenient to the train station to drop our bags and venture out to see Firenze. Beds comfy, large room. ##### Jean F Stayed 1 night in Aug 2018 Verified ### 8/10 Good #### Verified traveller 9 Jun 2018 Liked: Cleanliness, staff & service, property conditions & facilities, room comfort #### Hotel carino, ottima posizione Hotel al primo piano di un palazzo storico nei pressi della stazione. Stanza spaziosa e con tutti i comfort, buona la colazione, disponibile lo staff. ##### Verified traveller Stayed 1 night in Jun 2018 Verified ### 6/10 Okay #### Verified traveller 22 May 2018 Disliked: Staff & service für einen Kurzurlaub ok. etwas laut. wenig Auswahl beim Frühstück ##### Verified traveller Stayed 2 nights in May 2018 Verified ### 10/10 Excellent #### Isamara 24 Mar 2018 Liked: Cleanliness, staff & service, property conditions & facilities, room comfort #### Maravilhoso Não tenho palavras para explicar o acolhimento neste hotel. Me senti em casa. O quarto era lindo! A cama super confortável. O banheiro e o quarto sempre limpo. O café da manhã delicioso com tudo muito bem preparado. E ainda, o sr que nos servia com toda cortesia e gentileza. Localização ótima, próxima aos pontos turísticos e à estação de trem, o que nos facilitou a viagem a outras cidades próximas Florença. ##### Isamara Verified ### 6/10 Okay #### Verified traveller 26 Feb 2018 La camera un po' fredda. Vicinissimo alla stazione. Molto comodo. Molto gentili e soprattutto disponibili ##### Verified traveller Stayed 3 nights in Feb 2018 Verified ### 10/10 Excellent #### Mert Cemalettin 6 Nov 2017 Liked: Cleanliness, staff & service, property conditions & facilities, room comfort #### Eviniz gibi, konum,rahalık,temizlik mukemmel Harika bir karşılamaydı resepsiyonistin o güler yüzü ve şirin tavırları asla unutulmaz biz bal ayı çiftiydik ve herşey istediğimizden daha güzel geçti kahvaltısı temizliği mükemmel bir konaklama yeri herşey için samimi tavırlarıniz için teşekkür ederiz :)))) ##### Mert Cemalettin Stayed 2 nights in Nov 2017 Verified ### 6/10 Okay #### PD 26 Sept 2017 Liked: Cleanliness, staff & service Disliked: Property conditions & facilities #### Basic hotel in good location Initial problem with the hotel unable to trace my online booking, but fortunately a room was available. One of several hotels in the same building. Clean, functional and (by Florentine standards) reasonably cheap, but very basic - a bit of a throwback to the 1980s (but not in a retro way). My room was at the front and so subject to a lot of street noise – especially the cleaning at about 1am. Very convenient location, close to the railway station and the sights. Proprietor was friendly enough, but did not speak English and seemed reluctant to speak Italian slowly enough for me to understand. ##### PD Stayed 1 night in Sep 2017 Verified ### 8/10 Good #### Rolland 24 Sept 2017 Liked: Cleanliness, staff & service Disliked: Property conditions & facilities #### Excellent rapport qualité prix. Très petit hôtel vétuste mais bon accueil efficace et sympathique. Travaux à proximité pour longtemps. Très bien situé. ##### Rolland Stayed 2 nights in Sep 2017 Verified ### 8/10 Good #### dawn 21 Sept 2017 Liked: Cleanliness, staff & service, room comfort #### great location for train station and local buses room was basic but clean and hot chocolate at breakfast was wonderful! ##### dawn Stayed 3 nights in Sep 2017 Verified ### 8/10 Good #### Marta 24 Aug 2017 Liked: Cleanliness, staff & service, room comfort #### Perfect fot a few days My bedroom was really big. It has air conditioner and TV. Beds comfortable. The staff at the reception very nice and helpful. The only inconvenience I found is that there is no shampoo and the reception is not 24h. Keep in mind that it's not a hotel, it's a pension. Definetly I would repeat ##### Marta Stayed 4 nights in Aug 2017 Verified ### 8/10 Good #### Wayne 16 Jul 2017 Liked: Cleanliness #### Homely feel, great location .? We enjoyed our stay at Hotel Serena, it was a homely feel, being so far away from home. Handy location to trains,&short walk to town centre, nice balcony off room. ##### Wayne Stayed 1 night in Jul 2017 Verified ### 8/10 Good #### LUIS 20 Jun 2017 Liked: Cleanliness, staff & service, property conditions & facilities, room comfort #### BUENA RELACION COSTO BENEFICIO EN TERMINOS GENERALES BIEN, MUY CERCA DE LA ESTACION SANTA MARIA NOVELLA Y MUY CERCA DEL CACO ANTIGUO. SE DEBE AGREGAR QUE LA ENTRADA EN EL PRIMER PISO ES MUY DETERIORADA YEL ASCENSOR AL SEGUNDO PISO DONDE ESTA EL HOTELNO SIRVE, POR LO DEMAS BIEN ##### LUIS Stayed 2 nights in Jun 2017 Verified ### 2/10 Terrible #### Verified traveller 18 May 2017 Disliked: Cleanliness, staff & service, property conditions & facilities, room comfort #### Tavsiye edilmez,hem odaları hem sahipleri soğuk Otel çok kötüydü. odalar cok soguktu ve ısıtma sistemi yok. Kalorifer var sadece çalışmıyor. Otel sahipleri hic bir şekilde ingilizce bilmiyor anlaşmak imkansız. Ayrıca otel sahipleri hic cana yakın insanlar degil, söylediginiz 1 söze karşılık 10 katı italyanca cevap veriyorlar. ##### Verified traveller Verified ### 6/10 Okay #### Rod 27 Oct 2016 Liked: Cleanliness, staff & service #### Well situated for sights and station Fairly basic but comfortable accommodation. Owners helpful but speak little English. Street was a bit noisy overnight...people rather than traffic. ##### Rod Verified ### 6/10 Okay #### Graciela 21 Oct 2016 Liked: Cleanliness Disliked: Staff & service, room comfort #### Cercano a estacion de trenes El hotel es aceptable en cuanto al precio, es atendido por sus dueños, un señor mayor amable, quien decide como dueño de casa. Contratamos dos noches, salimos el primer día, al regresar al hotel, nos habían cambiado de habitación, trasladando todas nuestras pertenencias, los pasaportes habían quedado en la caja de seguridad, no podíamos acceder a la habitación anterior porque ya estaba ocupada, por lo que tuve que entregarle la llave de la caja y él saco mis documentos. El colchon de la nueva habitacion tenia los resortes salidos, un desastre. ##### Graciela Verified ### 8/10 Good #### Maria de Fátima 15 Oct 2016 Liked: Staff & service #### Recomendo para quem quer hotel simples, confortáve Staff muito dedicado e prestativo. Quarto de tamanho razoável para quatro. Chuveiro com difícil controle de água quente/fria. Muito bom café da manhã. ##### Maria de Fátima Verified ### 6/10 Okay #### Bosco 29 Sept 2016 Liked: Cleanliness #### 駅に近いながら落ち着いた場所 シーズンによるのかも知れないが、値段は施設に対してやや高めの印象。JPYで4,000から5,000が妥当な感じ。(レセプションに誰かが常駐していなく、夜24時ごろに帰って来た宿泊客が表のドアを開けるのに呼び鈴を何度も鳴らし、ドンドン扉を叩くのでうるさかった) ##### Bosco Verified ### 8/10 Good #### David 17 Sept 2016 Liked: Cleanliness, staff & service, property conditions & facilities, room comfort #### Letto singolo lungo! Essendo alto 1,92 ho sempre il problema della lunghezza del letto e delle sponde. Qui c'erano le sponde, ma il letto è lungo e ci si entra tranquilli. Proprietario molto gentile e alla mano. Ci sono stato solo una notte, ma ci si riposa molto bene. Grazie ##### David Verified ### 8/10 Good #### Elena 14 Aug 2016 Liked: Cleanliness, staff & service, property conditions & facilities, room comfort #### A very pleasant stay in Firenze Very nice hosts, a good conditioner in the room, very close to the railway station, close to the Cathedral and Capella Medici. We were staying in this hotel for the second time. If you don't like dogs, don't chose this place - the host has got a very friendly old half-blind dog, but we are fond of dogs:)))) ##### Elena Verified ### 4/10 Poor #### Carlo 15 Jun 2016 Disliked: Staff & service, property conditions & facilities, room comfort #### Hotel da una notte e via Hotel al minimo indispensabile. Zona rumorosissima. Presenza di un cane dei proprietari che ogni tanto si faceva sentire. Prima colazione ai minimi termini ##### Carlo ---