Agadir Holiday Guide

This Morocco city offers beautiful beaches, water sports and a fascinating insight into local Berber culture.

Visit Agadir and explore the rich local culture by exploring the local architecture and browsing the unique bazaars. Although it was completely razed to the ground by an earthquake in 1960, a massive rebuilding program was put into action to restore it. As a result, the Agadir of today is the largest coastal city in Morocco.

Begin your visit to Agadir at one of its idyllic beaches. Try your hand at water sports, such as surfing, paragliding and jet skiing. Stroll the promenade along the coast and walk around Agadir Marina, a port with room for nearly 300 yachts. Here you will find a whole selection of bars, restaurants, hotel resorts and clubs.

Take a trip out to the ruins of the Kasbah, a fortress that was originally built in 1540. It was improved in 1742, but sadly destroyed following an earthquake in 1960. Still, we recommend you keep your camera ready to capture the view over the bay and city.

For more history and culture, visit the small but interesting Musée du Patrimoine Amazigh. This museum has an excellent exhibition of classic Berber, the local indigenous ethnic group, objects and artefacts. Learn about the traditional life and culture of the Berbers by studying their jewellery, clothing, musical instruments, arts and crafts.

Go shopping in the Souk El Had Bazaar. Here you’ll find thousands of stalls selling a variety of products including herbs, Moroccan art and leathers. Saturday and Sunday are the busiest days for the market.

Agadir is an easy place to explore and many of the attractions are within walking distance of the beach. You can also take the tourist train for a fun ride through the city. Taxis are cheap too, and ideal during hot days, especially if you want to visit the Kasbah.

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