A cozy reading nook with a brick wall, a wooden bookshelf filled with books, a small armchair, and a framed photograph.

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Our top choices for Florence hotels

A spacious lobby with a blue sofa, a wooden table, and chairs. There is a TV on a stand and a painting on the wall.
A hotel room with a bed, a desk, a television, a sofa, and a window with curtains.
A modern dining area with a long table, blue cushioned chairs, and a stone accent wall.
A reception area with a 'Welcome to the Honey Bee State' sign, a Hilton Honors sign, and a 'Team Members' sign.

1. Hampton Inn & Suites Florence-Downtown

Hampton Inn & Suites Florence-Downtown
Florence
United States
Hugh (Mike)
£126
includes taxes & fees
8 Oct - 9 Oct
Hampton Inn & Suites Florence-Downtown
A restaurant interior with a bar area, seating, and a counter with a coffee machine.
A restaurant with a large aircraft model mural on the wall, wooden tables, and chairs.
A bedroom with a brick wall, a dark blue headboard, and patterned pillows.
A modern kitchen with dark blue cabinets, a white countertop, and a wooden floor.

2. The Stricklin Hotel

The Stricklin Hotel
Florence
United States
Dana
£148
includes taxes & fees
14 Oct - 15 Oct
The Stricklin Hotel
An indoor swimming pool with tiled steps and a sunlit room with chairs and a window.
A hotel room with a blue sofa, a bed with a red blanket, a desk with a lamp, and two framed pictures on the wall.
A hotel lobby with a reception desk, a clock, and a sign for 'Comfort Suites'.
A hotel lobby with a reception desk, seating area with sofas and armchairs, and a patterned carpet.

3. Comfort Suites Florence Shoals Area

Comfort Suites Florence Shoals Area
Florence
United States
Elizabeth
£81
includes taxes & fees
25 Oct - 26 Oct
Comfort Suites Florence Shoals Area
A spacious lounge with a fireplace, leather sofas, and a bar area.
A teal armchair with wooden legs, a small round table with a white vase, and a hanging lamp.
A coffee shop with a large sign reading "COFFEE" and a smaller sign below stating "HOT SHAVES! CLEAN HANDS! ALWAYS FRESH!".
A spacious bedroom with a large bed, a chandelier, and a stone wall.

4. GunRunner Boutique Hotel

GunRunner Boutique Hotel
Florence
United States
Douglas
£180
includes taxes & fees
5 Oct - 6 Oct
GunRunner Boutique Hotel
A hotel lobby with a seating area, a reception desk, and a check-in counter.
A hotel room with a bed, a TV, a desk with a chair, a coffee maker, and a map on the wall.
Lobby
A fire pit surrounded by stone, with outdoor furniture and a pool in the background.

5. Residence Inn Florence Marriott

Residence Inn Florence Marriott
East Florence
United States
Laura
£120
includes taxes & fees
25 Oct - 26 Oct
Residence Inn Florence Marriott
A blue mat with the text "Baymont Inn & Suites" on a wooden floor.
A hotel room with a large bed, bedside lamps, a desk, and a chair.
A modern living room with a sofa, armchairs, a coffee table, and a TV.
A dining area with a long table and chairs, a kitchen area with appliances, and a sign on the wall.

6. Baymont by Wyndham Florence/Muscle Shoals

Baymont by Wyndham Florence/Muscle Shoals
Florence
Canada
Kimberly
£66
includes taxes & fees
12 Oct - 13 Oct
Baymont by Wyndham Florence/Muscle Shoals
A hotel with a large pool area, a water tower, and a dome structure.
A spacious living area with large windows, a central coffee table, sofas, and armchairs.
A restaurant with a curved layout, large windows offering a view of a body of water, and a bar area with a view.
A hotel with a swimming pool, lounge chairs, and a waterfall feature.

7. Renaissance Shoals Resort & Spa

Renaissance Shoals Resort & Spa
East Florence
United States
Michael
£251
includes taxes & fees
7 Oct - 8 Oct
Renaissance Shoals Resort & Spa
A reception area with a counter, a television, and a door labeled "EMPLOYEES ONLY".
A small, furnished room with a desk, chair, and a refrigerator. There is a picture on the wall, a door, and a trash bin.
A modern bathroom with a marble wall, a bathtub, and a shower area.
A hotel room with two beds, a television mounted on the wall, and a window with blinds.

8. Budget Inn & Suites

Budget Inn & Suites
East Florence
United States
Nazul
£49
includes taxes & fees
28 Oct - 29 Oct
Budget Inn & Suites
A modern room with a wooden floor, a white desk with a coffee machine, a small fridge, and a window with a view of the outside.
A Hampton Inn hotel with a modern design, featuring a spacious entrance and a well-lit facade.
A snack bar with shelves of snacks and a refrigerator with beverages.
A gym with cardio machines, weight benches, and a wall-mounted medicine ball rack.

9. Hampton Inn Florence Midtown near University of North Alabama

Hampton Inn Florence Midtown near University of North Alabama
Florence
United States
Louise
£125
includes taxes & fees
18 Oct - 19 Oct
Hampton Inn Florence Midtown near University of North Alabama
A hotel room with a bed, a desk, a chair, a mirror, a painting, and a nightstand with a lamp.
A kitchen with blue tiles, a coffee machine, and a sink.
A reception area with a reception desk, a blue sofa, and a coffee station.
A restaurant with booths and tables, a counter with a blue tiled backsplash, and a door in the background.

10. Days Inn by Wyndham Muscle Shoals Florence

Days Inn by Wyndham Muscle Shoals Florence
Muscle Shoals
United States
Antonio
£60
includes taxes & fees
13 Oct - 14 Oct
Days Inn by Wyndham Muscle Shoals Florence
A spacious lobby with seating areas, a reception desk, and large windows.
A spacious lobby with a reception desk, seating area, and large windows.
A spacious indoor area with large windows, seating arrangements, and a flat-screen TV mounted on the wall.
A gym with treadmills, elliptical machines, and free weights.

11. Clarion Inn Sheffield Muscle Shoals

Clarion Inn Sheffield Muscle Shoals
Sheffield
United States
Gerald
£68
includes taxes & fees
25 Oct - 26 Oct
Clarion Inn Sheffield Muscle Shoals
A spacious interior with a central staircase, a chandelier, and a view to the outdoors.
A spacious conference room with a high ceiling, large windows, and a grey carpet.
A hotel room with a bed, sofa, armchair, small table, and a desk.
A modern dining area with wooden tables and benches, green chairs, and pendant lighting.

12. Spark by Hilton Tuscumbia Muscle Shoals

Spark by Hilton Tuscumbia Muscle Shoals
Tuscumbia
United States
felicia
£72
includes taxes & fees
1 Nov - 2 Nov
Spark by Hilton Tuscumbia Muscle Shoals
A hotel room with a bed, a desk with chairs, a small kitchenette, and a TV.
A hotel reception area with a green sofa, a wooden reception desk, and a television on a cabinet.
A swimming pool with a white fence, lounge chairs, and a sign for the Microtel Inn & Suites by Wyndham.
A Microtel Inn & Suites building with a parking lot and a sign indicating the hotel name.

13. Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals

Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals
Tuscumbia
United States
Carl
£53
includes taxes & fees
1 Nov - 2 Nov
Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals
A spacious lobby with a reception desk, seating area, and a balcony.
A Best Western Plus hotel with a covered entrance, multiple floors, and a parking lot.
A hotel dining area with long communal tables and chairs, a coffee station, and a kitchen in the background.
A hotel room with a bed, a sofa, a coffee table, and two lamps.

14. Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites

Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites
Tuscumbia
United States
Morgan
£96
includes taxes & fees
18 Oct - 19 Oct
Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites
A hotel room with a large bed, a TV mounted on the wall, a desk with a chair, a mirror, and a painting on the wall.
A kitchenette with a coffee maker, toaster, microwave, and various containers.
A modern kitchen with dark wooden cabinets, a round table, and red chairs.
A laundromat with washers and dryers, and a vending machine stocked with snacks and drinks.

15. Red Roof Inn Muscle Shoals

Red Roof Inn Muscle Shoals
Muscle Shoals
United States
Cecilia
£67
includes taxes & fees
4 Oct - 5 Oct
Red Roof Inn Muscle Shoals
A modern bathroom with a freestanding bathtub, a blue chair, and a wooden bench.
A spacious dining area with multiple tables and chairs, an air conditioning unit, and a large window providing a view of the outdoors.
A hotel room with a bed, a desk with a lamp, a TV, a sofa, and a view of greenery outside.
A hotel entrance with a covered walkway, a reception desk, and a parking lot.

16. Comfort Inn & Suites Tuscumbia - Muscle Shoals

Comfort Inn & Suites Tuscumbia - Muscle Shoals
Tuscumbia
United States
Luis
£88
includes taxes & fees
18 Oct - 19 Oct
Comfort Inn & Suites Tuscumbia - Muscle Shoals
A reception area with a reception desk, a seating area with chairs and a table, a plant, a lamp, a bulletin board, and a window with a view of the outside.
A two-story building with a balcony, labeled "LOBBY," featuring a porch and a green awning.
A courtyard with a central stone table and four benches, surrounded by a two-story building with balconies and large windows.
A hotel room with a bed, a desk, a chair, a TV, and a window with curtains.

17. Keywest Inn - Tuscumbia/Muscle Shoals

Keywest Inn - Tuscumbia/Muscle Shoals
Tuscumbia
United States
Barbara
£57
includes taxes & fees
4 Oct - 5 Oct
Keywest Inn - Tuscumbia/Muscle Shoals
A swimming pool with a clear view of the sunset, surrounded by lounge chairs and a red umbrella.
A spacious kitchen with a dining area, wooden flooring, and a view of the outdoors.
A hotel room with a bed, a large mirror, a bathroom with a bathtub, and a nightstand with a lamp.
A spacious room with a wooden floor, a reception desk, a clock, and a kitchen area with cabinets and appliances.

18. Lake View Inn & Suites

Lake View Inn & Suites
Killen
United States
Shanna
£55
includes taxes & fees
5 Oct - 6 Oct
Lake View Inn & Suites
A modern living room with a wooden wall, a round table with stools, a sofa, a TV, and wall-mounted deer antlers.
A hotel with multiple rooms, a covered parking area, and a gravel ground.
A covered outdoor seating area with chairs and tables, a gravel floor, and a building with a metal exterior.
A compact kitchen with wooden cabinetry, a stainless steel trash bin, a coffee maker, a microwave, and a refrigerator.

19. Pickwick Lake Lodge

Pickwick Lake Lodge
Counce
United States
Susan
£139
includes taxes & fees
4 Oct - 5 Oct
Pickwick Lake Lodge
A modern hotel lobby with a central bar area, seating arrangements, and a welcoming sign.
A reception desk with a 'Welcome to the Volunteer State' sign, a wooden panel design, and a 'Hilton' sign.
A modern dining area with a long table and multiple chairs, large windows with curtains, and a cozy seating area with a sofa and armchairs.
A modern dining area with a large table, bar stools, and pendant lighting.

20. Hampton Inn Pickwick Dam-At Shiloh Falls

Hampton Inn Pickwick Dam-At Shiloh Falls
Counce
United States
Glenn
£113
includes taxes & fees
23 Oct - 24 Oct
Hampton Inn Pickwick Dam-At Shiloh Falls
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Where to stay in Florence

Find the best Florence areas for the activities you enjoy most.
A circular fountain with water jets in a park with green trees and benches.

East Florence

If you're spending some time in East Florence, Wilson Lake and Tennessee River are top sights worth seeing.

Stay near popular Florence attractions

McFarland Park

After visiting McFarland Park, make a plan to see the other sights and activities in Florence. While in this family-friendly area, you can savour the top-notch restaurants.
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Regency Square Mall

7.8/10 (96 reviews)
Florence Mall serves as the Shoals area's primary shopping destination with department stores and speciality retailers. Take a break from shopping to catch the latest blockbuster at the 12-screen Carmike Cinema.
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Shoals Conference Center

6.4/10 (10 reviews)
Perched elegantly along the Tennessee River, this premier conference centre combines business amenities with scenic beauty. Host your event in the 12,000-square-foot ballroom with stunning sunset views over the water.
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Shoals Community Theater

7.6/10 (13 reviews)
This 1948 film house turned performance venue brings classic and contemporary entertainment to city centre Florence. Catch a Zodiac Players production or live concert in its nostalgic, intimate setting.
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Blackberry Trail Golf Course

7.8/10 (22 reviews)
This links-style course weaves rolling fairways through natural wetlands, challenging golfers of all levels. Reserve your tee time early for optimal play on the pristine Bermuda grass greens.
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Kennedy-Douglass Center for the Arts

8.2/10 (38 reviews)
Florence's cultural arts hub spans three historic buildings, showcasing diverse exhibitions by Southeastern artists. Explore rotating galleries, attend workshops, or visit during the Arts Alive festival in May.
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Key Cave National Wildlife Refuge

Key Cave National Wildlife Refuge protects the only known population of endangered Alabama cavefish. Hike the 2.5-mile loop trail through rolling grasslands to spot native songbirds and butterflies.
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Children's Museum of the Shoals

7.2/10 (7 reviews)
You can spend time studying the exhibits at Children's Museum of the Shoals in Florence. Stroll along the riverfront or experience the area's live music.
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Florence and related destinations

Birthplace of W.C. Handy, the 'Father of the Blues,' offers a vibrant music scene and fascinating museum city centre. Stroll along the Tennessee River at McFarland Park, then explore Frank Lloyd Wright's Rosenbaum House with its striking mid-century design.

See all hotels in Florence
A circular fountain with multiple water jets, surrounded by trees and a brick building in the background.

Top Florence Hotel Reviews

Quality Inn Florence Muscle Shoals

Quality Inn Florence Muscle Shoals

8/10 Good
"This is a great place to stay: easy to find, and to get to; clean inside and out; friendly staff; and really close to everything. Just a Great place to stay. Thank you"
Gerald 2-night trip
Posted less than an hour ago
Quality Inn Florence Muscle Shoals
The Stricklin Hotel

The Stricklin Hotel

10/10 Excellent
"Room was super clean, comfortable and exactly as pictured. Staff was friendly and helpful. Great location to all downtown Florence activities and restaurants."
Joseph 1-night trip
Posted 17 hours ago
The Stricklin Hotel
Comfort Suites Florence Shoals Area

Comfort Suites Florence Shoals Area

8/10 Good
"The property is convenient to make roads and restaurants. The staff members we friendly and welcoming. The room was well-stocked with towels. A courier from a delivery service was in and outside of the kitchen during breakfast, which seemed irregular, and I would have appreciated a rule requiring adult guests to wear footwear in public areas."
ANN H 1-night trip
Posted 1 day ago
Comfort Suites Florence Shoals Area
Hampton Inn Florence Midtown near University of North Alabama

Hampton Inn Florence Midtown near University of North Alabama

10/10 Excellent
"Nice hotel in a convenient location. Breakfast was good. Large variety of snacks/drinks also available for purchase. Desk clerk available 24/7."
Sandra 2-night trip
Posted 2 days ago
Hampton Inn Florence Midtown near University of North Alabama
Baymont by Wyndham Florence/Muscle Shoals

Baymont by Wyndham Florence/Muscle Shoals

10/10 Excellent
"Clean room, staff helpful and friendly, Breakfast was good many choices to choose from. Very nicely decorated room."
Barbara 1-night trip
Posted 10 days ago
Baymont by Wyndham Florence/Muscle Shoals
Cute Home in Downtown Florence - 4 BR, 2 BA, WiFi, Pet Friendly!

Cute Home in Downtown Florence - 4 BR, 2 BA, WiFi, Pet Friendly!

10/10 Excellent
"Very easy to find the property, very easy check-in, very clean and great property to stay for any length of time. We have stayed at this property for over a month now and the property meets all of our needs and the hosts are wonderful and very accommodating. Love this property!"
Lana C. 4-night trip
Posted 11 days ago
Cute Home in Downtown Florence - 4 BR, 2 BA, WiFi, Pet Friendly!
Hampton Inn & Suites Florence-Downtown

Hampton Inn & Suites Florence-Downtown

10/10 Excellent
"Excellent greeting on the front desk. Staff very helpful. Easy parking. Breakfast was ok but not special."
Roy 2-night trip
Posted 2 weeks ago
Hampton Inn & Suites Florence-Downtown
Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG

Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG

10/10 Excellent
"great stay"
Dustin 1-night trip
Posted 2 weeks ago
Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG
GunRunner Boutique Hotel

GunRunner Boutique Hotel

10/10 Excellent
"A beautiful and unique hotel experience!"
Laurie 2-night trip
Posted 3 weeks ago
GunRunner Boutique Hotel

More cheap stays in Florence

Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals

Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals

1852 Highway 72 E Tuscumbia AL
£53
1 Nov - 2 Nov
includes taxes & fees
8.2/10 Very good! (1,001 reviews)
Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals
Days Inn by Wyndham Muscle Shoals Florence

Days Inn by Wyndham Muscle Shoals Florence

2701 Woodward Ave Muscle Shoals AL
£60
13 Oct - 14 Oct
includes taxes & fees
8.8/10 Excellent! (1,001 reviews)
Days Inn by Wyndham Muscle Shoals Florence
Heritage PLACE HOTEL IUKA

Heritage PLACE HOTEL IUKA

1409 HERITAGE DRIVE IUKA MISS, 38852 Iuka MS
£65
17 Oct - 18 Oct
includes taxes & fees
9/10 Wonderful! (204 reviews)
Heritage PLACE HOTEL IUKA
Baymont by Wyndham Florence/Muscle Shoals

Baymont by Wyndham Florence/Muscle Shoals

115 Ana Drive Florence AL
£66
12 Oct - 13 Oct
includes taxes & fees
7.2/10 Good! (982 reviews)
Baymont by Wyndham Florence/Muscle Shoals
Comfort Suites Florence Shoals Area

Comfort Suites Florence Shoals Area

140 Matthew Paul Ct Florence AL
£81
25 Oct - 26 Oct
includes taxes & fees
8.8/10 Excellent! (869 reviews)
Comfort Suites Florence Shoals Area
Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG

Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG

180 Etta Gray Street Florence AL
£110
25 Oct - 26 Oct
includes taxes & fees
Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG

Find out more about Florence

Top reasons to visit Florence

  • Scenic Outdoor Activities: Florence offers stunning parks and recreational areas, perfect for outdoor enthusiasts seeking relaxation and adventure.
  • Rich Cultural Heritage: Explore historic houses and local museums that showcase the area's vibrant history and traditions.
  • Romantic Getaways: The charming atmosphere makes Florence an ideal destination for couples looking for a romantic escape.
  • Diverse Accommodation Options: From business-friendly hotels to pet-friendly motels, there's something for every type of traveller.
  • Charming Neighbourhoods: Discover inviting local communities and vibrant flea markets that reflect the city's warm hospitality.

Find great hotels near Florence

Discover a range of inviting hotel accommodations in Florence, Alabama, designed to cater to diverse traveller preferences. Whether you seek a business-friendly environment, a pet-friendly retreat, or an LGBTQIA welcoming experience, Florence has something for everyone. From top hotels to charming motels, you'll find a variety of options at competitive room rates to ensure a pleasant stay in this vibrant city.

  • Clarion Inn Sheffield Muscle Shoals: Nestled a mere 1.9km from Florence, the Clarion Inn Sheffield Muscle Shoals presents an ideal retreat for business travellers seeking a pet-friendly environment. This hotel features a comprehensive range of business amenities, including multiple meeting rooms and a 24-hour accessible business centre, ensuring that all professional needs are met. The welcoming atmosphere extends to furry companions, with a pet policy that allows pets on-site. Guests appreciate the balance of business efficiency and comfort, making it an excellent choice for those blending work with leisure.
  • Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals: Located 3.7km from Florence, the Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals caters to adventurous spirits and business-minded individuals alike. This LGBTQIA-welcoming hotel offers not only essential business facilities like a 24-hour business centre and conference space but also a plethora of nearby adventure activities. From hiking and horseback riding to cave exploring, guests are encouraged to embrace the great outdoors. Its inclusive atmosphere and focus on both professional and recreational experiences make it a unique destination for all travellers.
  • Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites: Situated 4.3km from Florence, the Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites is perfect for those seeking a blend of business facilities and pet-friendly accommodations. This hotel boasts a well-equipped business centre and meeting rooms to cater to corporate guests, while also welcoming pets with an accommodating policy. The hotel's commitment to excellent service and a comfortable stay ensures that both business and leisure guests leave feeling satisfied. It's a great option for those who want to bring their furry friends along on their travels.

Where to stay near Florence

Florence, Alabama, offers a delightful blend of outdoor adventures and romantic scenery, perfect for a family-friendly getaway. Explore its charming neighbourhoods, rich in history and welcoming locals, while discovering vibrant flea markets and the captivating atmosphere of the centro storico. Just like its Italian namesake, this renaissance city promises a unique experience that combines relaxation with exploration, providing an ideal base for your vacation in the heart of the American South.

  • Muscle Shoals: Located a mere 2.5km from Florence, Muscle Shoals is a charming city renowned for its stunning outdoor scenery. Visitors flock here year-round, with peak times occurring in April and from June to July. The area is perfect for romantic getaways, offering plenty of recreational activities, including golfing and exploring the nearby national state park. With its serene lakes and inviting beaches, Muscle Shoals promises a delightful experience for nature lovers and adventure seekers alike.
  • Tuscumbia: Just 3.1km from Florence, Tuscumbia is another picturesque city that boasts a rich blend of outdoor beauty and educational attractions. The best time to visit is during the spring months of March and April or in June. The city's recreational areas provide ample opportunities for relaxation and leisure, while its parks and lakes offer stunning vistas for a romantic day out. Tuscumbia’s commitment to preserving its natural charm makes it a must-visit for anyone looking to enjoy the great outdoors.
  • Sheffield: Located only 1.9km from Florence, Sheffield is a vibrant city that captures the essence of Southern hospitality. The city sees a steady flow of visitors throughout the year, with an uptick in numbers from June to July and September. Sheffield is perfect for those seeking outdoor adventures, featuring beautiful golf courses and recreational areas. With close proximity to lakes, beaches, and national state parks, Sheffield is an excellent base for exploring the natural wonders of the region while enjoying a romantic escape.

Things to do in and around Florence

Florence, Alabama, offers an idyllic setting for outdoor enthusiasts and couples seeking romance. Visitors can explore its scenic recreational areas, enjoy a round of golf at local courses, and engage in educational activities that highlight the region's rich culture. Whether you're wandering through picturesque parks or indulging in local cuisine, Florence promises a delightful experience filled with charm and relaxation.

Shopping

In Florence, you can visit Regency Square Mall, which features a variety of shops and entertainment options. If you're up for a drive, check out nearby markets for unique gifts and souvenirs that reflect local culture and craftsmanship.

Recreation

At Blackberry Trail Golf Course, immerse yourself in the lush landscapes while enjoying a round of golf amidst a vibrant outdoor atmosphere. Meanwhile, Loretto Sports Complex offers a tranquil setting for relaxation and wellness activities, located a mere 13.7km from Florence. Shoals Golf Club, just 5.0km away, provides another excellent golf experience.

Adventure

Explore the Nature Trails Trailhead, located 1.2km from Florence, where you can immerse yourself in scenic walks surrounded by nature. Alternatively, head to the Cox Creek Tennis Center for an energetic adventure, enjoying the thrill of tennis amidst a vibrant atmosphere right in Florence.

Nightlife

The nightlife in Florence offers a charming mix of culture and entertainment. Enjoy a captivating performance at the Shoals Community Theater, where family-friendly shows and romantic evenings create an inviting atmosphere for all. It's the perfect spot to experience the local artistic vibe.

Booking tips and Expedia advantages for Florence

Florence, Alabama, offers numerous ways to save on your visit. Enjoy free attractions like the University of North Alabama and Deibert Park. For transport, consider walking or cycling to explore the city affordably. Plan your trip between January to February or November for lower accommodation prices, avoiding the pricier summer months. Mondays tend to have the best hotel rates, while Saturdays are more expensive. Use Expedia to find great hotel deals and consider package options for potential savings on flights and activities.

  • The most and least expensive months on average to stay in a hotel: The cheapest months to stay in Florence are January to February and November, where the prices are slightly lower. This is in comparison to June to August, where prices are slightly higher.
  • The most and least expensive days on average to stay in a hotel: The least expensive day to stay in Florence is Monday. The most expensive day to stay in Florence is Saturday.
  • Find cheap hotels on Expedia: Utilise Expedia's search tool to refine your preferences, such as your budget, desired location, and the type of accommodation you prefer. For instance, selecting the Eco-certified filter will showcase sustainable and environmentally friendly hotels currently available. To find the best prices and offers, simply sort the price filter from lowest to highest.
  • Consider bundling your trip: You can potentially save money by combining your hotel stay in Florence with your flights and activities by opting for an Expedia package.

Find the best attractions in Florence

Florence, Alabama, is a charming destination perfect for outdoor and romantic getaways. Visitors can explore scenic urban parks, historic houses, and modern college campuses. The area offers a delightful mix of family-friendly activities and vibrant city experiences, making it ideal for all types of travellers. Don't miss the opportunity to embark on a memorable trip to Florence and immerse yourself in its unique attractions and natural beauty.

  • University of North Alabama: Experience the vibrant atmosphere of this modern university, which combines academic excellence with city vibes. Enjoy walking through its picturesque campus, rich in history and community spirit.
  • Renaissance Tower: Marvel at the architectural elegance of Renaissance Tower, a striking modern skyscraper that offers stunning views of Florence. Its central location makes it a perfect spot to soak up the urban energy of the city.
  • Kennedy-Douglass Center for the Arts: Immerse yourself in local culture at this arts centre, showcasing a diverse range of exhibits and events. Engage with the artistic community and discover the creative spirit of Florence.

Best time to go to Florence

The best time to visit Florence can depend on the weather and when visitor numbers rise and fall. The hottest average temperature in Florence falls in July, when visitor numbers are average and weather is mostly sunny with light rain. The coolest average temperature in Florence falls in January, visitor numbers are slightly low and weather is mostly sunny with light rain.

calendarCalendar MonthtemperatureTemperaturerainPrecipitationmostlyCloudinessoccupationOccupancypricePricing
January40.1°F (4.5°C)Light RainMostly SunnySlightly LowSlightly Low
February44.4°F (6.9°C)Light RainMostly CloudyAverageAverage
March52.3°F (11.3°C)Light RainMostly SunnyAverageAverage
April59.9°F (15.5°C)Light RainMostly SunnyAverageAverage
May68.7°F (20.4°C)Light RainMostly SunnySlightly HighAverage
June76.6°F (24.8°C)Light RainMostly SunnySlightly HighSlightly High
July79.0°F (26.1°C)Light RainMostly SunnyAverageSlightly High
August78.1°F (25.6°C)Light RainMostly SunnySlightly LowAverage
September72.9°F (22.7°C)Light RainMostly SunnyAverageAverage
October62.1°F (16.7°C)Light RainMostly SunnyAverageSlightly High
November50.5°F (10.3°C)Light RainMostly SunnySlightly HighSlightly Low
December45.0°F (7.2°C)Light RainMostly SunnySlightly LowSlightly Low

The nearest major airports for your trip to Florence

Florence, Alabama, is conveniently accessed via several nearby airports. Muscle Shoals Regional Airport (MSL) is merely 3.1km away, with hotels like the Renaissance Shoals Resort and Spa, offering airport shuttles on request. Huntsville International Airport (HSV) is located 32.3km from Florence, where you can find accommodations such as The Westin Huntsville, which also provides shuttle services. Another option is Corinth, MS, with Roscoe Turner Field (CRX) just 32.9km away and hotels like The General's Quarters Boutique Hotel available. Each airport features various transportation services to ensure a smooth arrival for visitors.

Frequently asked questions

What is the best area to stay in Florence?
The best area to stay in Florence is the historic downtown area, particularly around Court Street and Tennessee Street, offering the most convenience and access to local attractions.This central area is the heart of Florence, known for its well-preserved historic buildings, independent shops, and a wide selection of restaurants and cafes. It's very walkable, making it easy to explore sights like the Florence Indian Mound and Museum and the Frank Lloyd Wright Rosenbaum House, both within a short stroll or drive.Couples will find this area particularly appealing due to the array of dining options, from casual eateries to upscale restaurants, superb for a relaxed evening out. The proximity to the Shoals Theatre offers entertainment, and a walk along the riverfront is easily accessible from downtown.Solo travellers will also appreciate the downtown area for its accessibility and the opportunity to easily discover local culture.
What are the best hotels in Florence that travellers recommend?
Two of the best hotels in Florence that receive consistently high recommendations from travellers are the GunRunner Boutique Hotel and The Stricklin Hotel.The 3.5-star GunRunner Boutique Hotel, with an outstanding 9.4 rating, offers luxurious amenities such as deep soaking bathtubs, rainfall showerheads, and premium bedding. Many rooms feature a balcony or patio, including a rooftop terrace. Guests frequently mention the wonderful and friendly staff, the amazing bar, and the beautiful rooms with amazing beds. It is conveniently located near the Kennedy-Douglass Centre for the Arts, just 0.4 km away.Another highly recommended option is the 3.5-star The Stricklin Hotel, which has a 9.0 rating. This hotel provides Egyptian cotton sheets, designer toiletries, and premium bedding. Guests appreciate the free self-parking and accessible parking options. It is situated in a historical district, just 0.3 km from the Kennedy-Douglass Centre for the Arts. Travellers often praise its superb location, beautiful and clean rooms, friendly staff, clean bathrooms, and great food.For a hotel with excellent facilities and a great location, the 3.5-star Renaissance Shoals Resort and Spa, rated 9.2, is also highly recommended. This resort structure offers river views, designer toiletries, and a wide range of pool options including indoor, outdoor, poolside bar, cabanas, sun loungers, and umbrellas. The staff are frequently described as friendly and charming, and the location is considered perfect. It's just 0.2 km from River Heritage Park.
What are the best family hotels in Florence?
For family-friendly accommodation in Florence, consider the Comfort Suites Florence Shoals Area, the Renaissance Shoals Resort and Spa, the Hampton Inn & Suites Florence-Downtown, or the Holiday Inn Express Hotel & Suites Florence Northeast by IHG.The Comfort Suites Florence Shoals Area, with an 8.8 rating, is top by guests for its friendly staff and clean rooms. This hotel offers connecting rooms, free cribs, and sofa beds, ensuring comfort for families. A complimentary buffet breakfast is also provided, and it is conveniently located near Regency Square Mall and Deibert Park.Another excellent choice is the 3.5-star Renaissance Shoals Resort and Spa, which boasts an impressive 9.2 rating. This resort offers a range of pool options, including outdoor, indoor, and poolside amenities like sun loungers and cabanas, superb for family fun. Sofa beds, connecting rooms, and free cribs are also available, and it is very close to River Heritage Park.The Hampton Inn & Suites Florence-Downtown, rated 9.2, is highly praised for its comfortable and clean rooms, as well as its friendly and helpful staff. Families will appreciate the free cribs, rollaway extra beds, and sofa beds, along with a complimentary continental breakfast. It is located near Kennedy-Douglass Centre for the Arts and McFarland Park.Finally, the Holiday Inn Express Hotel & Suites Florence Northeast by IHG, with a 9.0 rating, offers spacious and modern rooms with comfortable beds. Guests frequently mention the excellent location and the helpful staff. This hotel provides sofa beds, connecting rooms, and a pool, along with free self-parking and a complimentary buffet breakfast. It is conveniently situated near Regency Square Mall and Deibert Park.
What are the best spa hotels in Florence?
For exceptional spa hotels in Florence, Alabama, consider the Renaissance Shoals Resort and Spa and the GunRunner Boutique Hotel.The 3.5-star Renaissance Shoals Resort and Spa, with a 9.2 rating, offers a full-service spa with a wide array of treatments including massages, facials, manicures, pedicures, body treatments, body scrubs, body wraps, and hydrotherapy. Guests can also enjoy the sauna and hot tub facilities. The staff are frequently described as friendly and charming, and the location is considered superb and great.Another superb option is the 3.5-star GunRunner Boutique Hotel, rated 9.4. This hotel provides onsite spa services such as manicures, pedicures, body treatments, facials, and massages. Guests consistently praise the friendly and wonderful staff, the amazing bar, and the beautiful rooms with amazing beds. Free WiFi and complimentary self-parking are also available.
What hotels in Florence offer free breakfast?
For hotels in Florence, Alabama, that offer complimentary breakfast, consider the Hampton Inn & Suites Florence-Downtown, the 3-star Residence Inn Florence Marriott, the Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG, the Hampton Inn Florence Midtown near University of North Alabama, or the Comfort Suites Florence Shoals Area.The Hampton Inn & Suites Florence-Downtown, with an excellent 9.2 rating, provides free continental, buffet, and regular breakfast options. Guests frequently praise the friendly and helpful staff, as well as the comfortable and clean rooms. It is conveniently located near Pope's Tavern Museum and McFarland Park.The 3-star Residence Inn Florence Marriott, also with a high 9.2 rating, offers complimentary continental breakfast and free wired internet in public areas. This hotel features suites and free self-parking. Guests appreciate the nice and clean rooms and the good customer service. It is close to the Children's Museum of the Shoals.The Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG, rated 9.0, includes free buffet breakfast and free Wi-Fi. Many guests highlight its excellent location, friendly staff, and modern, spacious rooms with comfortable beds. It is situated near Regency Square Mall.The Hampton Inn Florence Midtown near University of North Alabama, with a 9.0 rating, provides free buffet breakfast and free self-parking. Travellers often praise the great and friendly staff. This hotel is located close to the University of North Alabama and the Children's Museum of the Shoals.Finally, the Comfort Suites Florence Shoals Area, rated 8.8, offers complimentary breakfast and free Wi-Fi. Guests frequently mention the friendly staff and the convenient location. It is within a short distance of Regency Square Mall.
What are the top pet-friendly hotels in Florence?
For top pet-friendly hotels in Florence, consider the Hampton Inn & Suites Florence-Downtown, Hampton Inn Florence Midtown near University of North Alabama, Renaissance Shoals Resort and Spa, and Residence Inn Florence Marriott.The Hampton Inn & Suites Florence-Downtown, with a superb 9.2 rating, welcomes both dogs and cats and provides a complimentary continental breakfast. Guests frequently praise the friendly and helpful staff, as well as the comfortable and clean rooms. It is conveniently located near the Kennedy-Douglass Centre for the Arts, just 0.8 km away.Another excellent option is the Hampton Inn Florence Midtown near University of North Alabama, rated 9.0. This hotel permits pets and offers a free buffet breakfast and free self-parking. Visitors often comment on the great staff and the quality of the breakfast. It is situated close to the Children's Museum of the Shoals, which is 1.7 km away.The 3.5-star Renaissance Shoals Resort and Spa, boasting a 9.2 rating, is also pet-friendly and features both indoor and outdoor pools, along with a poolside bar. Guests appreciate the friendly staff and the hotel's great location, being just 0.2 km from River Heritage Park.Finally, the 3-star Residence Inn Florence Marriott, with a 9.2 rating, is a great choice for pet owners. It offers spacious suites, a complimentary continental breakfast, and free self-parking. Guests often highlight the nice, clean rooms and the helpful staff. It is located 1.9 km from the Children's Museum of the Shoals.
What are the best budget hotels in Florence?
For budget-friendly hotels in Florence that come highly recommended, consider the Hampton Inn & Suites Florence-Downtown, the Hampton Inn Florence Midtown near University of North Alabama, the Residence Inn Florence Marriott, and the Comfort Suites Florence Shoals Area.The Hampton Inn & Suites Florence-Downtown, with an excellent 9.2 rating, is often praised for its friendly and helpful staff, as well as its comfortable and clean rooms. Guests particularly appreciate the great breakfast. This hotel is conveniently located near Pope's Tavern Museum, McFarland Park, and the University of North Alabama.Another great choice is the Hampton Inn Florence Midtown near University of North Alabama, which has a 9.0 rating. Guests consistently highlight the friendly staff and the excellent breakfast. It is close to the Children's Museum of the Shoals and Deibert Park.The 3-star Residence Inn Florence Marriott, rated 9.2, offers nice and clean rooms, and guests often mention the good continental breakfast and helpful staff. It is situated close to the Children's Museum of the Shoals and Regency Square Mall.Finally, the Comfort Suites Florence Shoals Area, with an 8.8 rating, receives high marks for its friendly and great staff, as well as its clean rooms and great towels. Its location is considered great and convenient, and it's near Deibert Park and Regency Square Mall.
What are the most romantic hotels in Florence for couples?
For a romantic stay in Florence, two highly-rated options for couples are the Renaissance Shoals Resort and Spa and the GunRunner Boutique Hotel.The 3.5-star Renaissance Shoals Resort and Spa, with an excellent 9.2 rating, offers a wonderful setting with river views and balconies, great for enjoying quiet moments together. Guests frequently praise the friendly and charming staff, as well as the great location. The resort also boasts indoor and outdoor pools, sun loungers, cabanas, and a poolside bar for relaxing. It is conveniently located just 0.2 km from River Heritage Park.Another excellent choice is the 3.5-star GunRunner Boutique Hotel, which holds an outstanding 9.4 rating. This hotel provides beautiful rooms and some feature balconies or patios, and there is also a rooftop terrace for enjoying the views. Guests consistently highlight the wonderful and friendly staff, the amazing bar, and the comfortable beds. It is situated close to the Kennedy-Douglass Centre for the Arts, only 0.4 km away. See all romantic hotels in Florence
What are the best hotels in Florence near Pickwick Lake?
For hotels in Florence with good access to Pickwick Lake, the Renaissance Shoals Resort and Spa, the Hampton Inn & Suites Florence-Downtown, and the GunRunner Boutique Hotel are excellent choices.The 3.5-star Renaissance Shoals Resort and Spa has an outstanding 9.2 rating. It offers a variety of pool options, including indoor, outdoor, and poolside bar facilities, making it ideal for families. Guests frequently praise the friendly staff and the great location. While Pickwick Lake is 39.2 km away, the hotel is very close to River Heritage Park, at just 0.2 km.Another highly-rated option is the Hampton Inn & Suites Florence-Downtown, with a 9.2 rating. This hotel provides complimentary breakfast, including continental and buffet choices. It is located 36.1 km from Pickwick Lake, and also conveniently close to Kennedy-Douglass Centre for the Arts at 0.8 km and McFarland Park at 1.7 km. Guests consistently highlight the friendly staff, comfortable rooms, and great breakfast.The 3.5-star GunRunner Boutique Hotel, with an impressive 9.4 rating, offers free WiFi and complimentary self-parking. Many rooms feature a balcony or patio, and there's a lovely rooftop terrace. It is located 35.9 km from Pickwick Lake, and just 0.4 km from the Kennedy-Douglass Centre for the Arts. Guests frequently praise the wonderful staff, amazing bar, and beautiful rooms.
When is the best time to go to Florence?
The best time to go to Florence, Alabama, is during the spring (March to May) and autumn (September to November) months.These seasons offer pleasant weather conditions, with comfortable temperatures great for exploring the city's outdoor attractions and attending local events. You'll find fewer crowds compared to the peak summer months, making for a more relaxed experience.Spring brings blooming flowers and a generally mild climate, ideal for strolling along the Tennessee River or visiting the Muscle Shoals Sound Studio. Autumn boasts colourful foliage and crisp air, making it a wonderful time for enjoying the downtown area and its historic architecture.
Can I cancel my hotel reservation on Expedia?
You can cancel your hotel reservation on Expedia, though it depends on the cancellation policy of your booking. Most bookings are refundable if canceled within 24-48 hours of the scheduled arrival. Be sure to check your booking confirmation for the exact cancellation policy. If free cancellation is available, you can cancel directly through your Expedia account by logging in, going to "My Trips", and selecting your reservation. To find flexible deals, filter your search by "Fully refundable property" for hotels in Florence.
How much is the nightly rate at a Florence hotel?
Prices for hotels in Florence often vary, but you can find a great deal from £49 on Expedia. All sorts of factors affect price, such as the time of year or the days of the week you choose for your stay. Find the best deals by being flexible with your dates, and sort search results by "Price: low to high" for the cheapest rate.

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