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The population of this area of Paraiba is nearly 650,000.
It is located roughly 1,050 mile northeast of Brasilia, the national capital. It's also 25 miles north of Pitimbu.
You'll have an awesome time checking out the rare and exotic creatures at the Arruda Camara Park. If you are pressed for time, find the information desk and grab a map so you can quickly find the park's key exhibits.
Spend an afternoon enjoying the remarkable selection of plant species at the Joao Pessoa Botanical Garden. The Botanic Garden and the Benjamim Maranhao Botanical Garden are also worth checking out.
For some tranquil, shady spaces, explore one of the leafy parks and gardens. You'll find plenty of locals passing a lazy day at Seixas Point, Solon de Lucena Park or Ponta da Prainha.
Be sure to set aside an afternoon to explore the scenic stretches of surrounding coastline, such as Jacare Beach and Tambaba Beach. You could also test the water temperature out at Coqueirinho Beach and Tabatinga Beach.
It's been said that, "Nature is not a place to visit. It is home." Keep this in mind when you look out over Areia Vermelha Island.
Spend a day or two exploring some of the varied exhibition spaces in the area. Gunpowder House and Jose Americo House offer a range of displays and collections that are sure to capture your attention. The Hotel Globo and the Estação Cabo Branco are also worth considering.
Palacio da Redencao and Casarão dos Azulejos are certainly worth taking a look at, even if you're not that into history. When it comes to days of old, the stories are countless. Igreja Santa Rita dos Pardos Libertos and Cripta de Epitacio Pessoa are also great places to check out.
Examining the fortifications at Santa Catarina Fort is a rewarding way to find out more about the area's military past.
The spiritual side of the region is evidenced at Sao Francisco Cultural Center and Sao Pedro Goncalves Church. Baia da Traicao Church and Nossa Senhora do Carmo Church are two more interesting religious sites.
Kick back and soak up the unique rhythms of the city at Antenor Navarro Square.
If arriving by boat, there's a good chance one of the first buildings you'll see will be either Cabo Branco Lighthouse or Baia da Traicao Lighthouse.
Take a journey back in time and discover stories of the region's past at Joao Pessoa's commemorative sites. An afternoon spent at Monastery of Sao Bento or Nossa Senhora da Guia Church is always a rewarding experience.
Travelers of all ages will discover something of interest at the Federal University of Paraiba, a renowned educational institution. Those who have long been out of school will appreciate the modern facilities, while ambitious young students can get a taste of what's ahead.
You'll soon discover why this area has a reputation as a shopping hub. Update your wardrobe, stock up on food or just enjoy the atmosphere at Central Market and Handicraft Market. You're also bound to be impressed with the massive selection at Manaira Shopping Mall and Manaira shopping.
Lovers of the arts will find plenty to applaud at the Santa Roza Theater, one of the most acclaimed performance stages in the area. If you're feeling peckish after the show, head off for supper at one of the nearby restaurants and sample the region's culinary specialties.
Regardless of how many amazing sights you've managed to cram into your trip, surely you've got time to squeeze in another? A stop at the Cultural Center Jose Lins do Rego could be what you're looking for.
Make a booking for one of the 49 Joao Pessoa accommodation options available through Expedia's comprehensive hotels page before you start your trip.
Nestled on the beach, this Manaira hotel is within a 10-minute walk of Manaira Beach and MAG Shopping. Picaozinho Beach and Handicraft Market are also within 1 mile (2 km).
Located in Manaira, this beachfront hotel is in the entertainment district and within a 10-minute walk of Handicraft Market and Picaozinho Beach. Manaira Beach and MAG Shopping are also within 1 mile (2 km).
Nestled on the beach, this Cabo Branco hotel is within 1 mi (2 km) of Jose Americo House and Cabo Branco Science and Arts Station. Picaozinho Beach and Seixas Point are also within 3 miles (5 km).
Located in Manaira, this pousada is within a 15-minute walk of Handicraft Market, Picaozinho Beach and Manaira Beach. MAG Shopping and Manaira Shopping Mall are also within 2 miles (3 km).
Located in Manaira, this hotel is within a 10-minute walk of MAG Shopping and Manaira Beach. Manaira Shopping Mall and Handicraft Market are also within 1 mile (2 km).
Located in Tambau, this hotel is within a 10-minute walk of Handicraft Market and Picaozinho Beach. Manaira Beach and MAG Shopping are also within 1 mile (2 km).
Located in Tambau, this hotel is within a 5-minute walk of Handicraft Market and Picaozinho Beach. Manaira Beach and MAG Shopping are also within 2 miles (3 km).
Located in Cabo Branco, this hotel is within a 15-minute walk of Picaozinho Beach and Handicraft Market. Manaira Beach and Cultural Center Jose Lins do Rego are also within 2 miles (3 km).