Florence Travel Guide

Tourist Guide

Photo provided by Travel Oregon
Photo provided by Travel Oregon
Photo provided by Travel Oregon
Photo provided by Travel Oregon
Photo provided by Travel Oregon

When people talk about the dramatic cliffs, breaking waves and evergreen coastline of the northern Pacific Coast, this is what they mean.

Surrounded by state parks, scenic vistas and gorgeous drives through windy coastal roads, Florence offers a fantastic piece of Pacific Northwestern shoreline. Located along 10 miles (16 kilometres) of continuous beaches, it’s also a centre for recreational activities. Set out on a kayak at the Siuslaw Water Trail. Cut through vigorous waves on your own surfboard, just a few miles from the Sea Lion Caves.

Try surf fishing with a weighty line to resist the breaking waves. Roll up your pant legs, grab a bucket and wade for clams during low tide. For a quieter afternoon, set a crab trap on the docks and wait for an easy catch. Relax on a beach towel and nap to the sound of waves gently lapping the sand. No matter your energy level, you will find the pace of activity that’s right for you.

Drive south of Florence and visit the Oregon Dunes National Recreation Area to observe a dramatic contrast of landscapes. On a windy day, watch dune sands swirl under alpine tree growth sprouting on the beach. Or, head north to the Siuslaw National Forest and its vast array of wilderness trails. Bring water and a backpack to take advantage of one of the many daylong hikes in the area.

For striking scenery, drive along Highway 101 along one of the most beautiful road trips in America. Start anywhere along the highway. The drive north or south is a breathtaking journey past forest, beach and rocky cliffs. It’s something you will remember for a lifetime.

To get here, fly into Eugene, Oregon and drive around 70 miles (113 kilometres) east to Florence. Stay in an inland motel or in a hotel poised high atop a craggy face with waves breaking below. Rent a holiday home or set up your tent or RV at a campground. Many fall in love with the special atmosphere of Florence, returning year after year for a refreshing holiday.

Driftwood Shores Resort And Conference Center

Driftwood Shores Resort And Conference Center

3 out of 5
88416 1st Ave, Florence, OR
The price is £155 per night from 1 Sept to 2 Sept
£155
1 Sept - 2 Sept
includes taxes & fees
Stay at this 3-star beach hotel in Florence. Enjoy free Wi-Fi, free parking and a beach locale. Our guests praise the helpful staff and the clean rooms in their ...
8.2/10 Very Good! (1,002 reviews)
"Great view walkable to the beautiful beach"

Reviewed on 17 Aug 2025

Driftwood Shores Resort And Conference Center
Travelodge by Wyndham Florence

Travelodge by Wyndham Florence

2.5 out of 5
1084 Coast Highway 101, Florence, OR
The price is £89 per night from 14 Sept to 15 Sept
£89
14 Sept - 15 Sept
includes taxes & fees
Stay at this hotel in Florence. Enjoy free Wi-Fi, free parking and an outdoor pool. Our guests praise the helpful staff and the clean rooms in their reviews. ...
6.6/10 (798 reviews)
"Room felt relatively clean and was comfortable enough for a short weekend trip. Staff was very friendly and helpful!"

Reviewed on 16 Aug 2025

Travelodge by Wyndham Florence
Quality Inn Florence

Quality Inn Florence

2.5 out of 5
2475 Highway 101, Florence, OR
Fully refundableReserve now, pay when you stay
The price is £88 per night from 15 Sept to 16 Sept
£88
15 Sept - 16 Sept
includes taxes & fees
Stay at this business-friendly hotel in Florence. Enjoy free breakfast, free Wi-Fi and free parking. Our guests praise the breakfast and the helpful staff in ...
8.2/10 Very Good! (1,009 reviews)
"Check in was fast and easy. The room had a few issues. First I could see the stains in the chairs in the room. Wonder what went on that room. The "office" chair at the worktable was covered in hair, needed a pet roller and a vacuum. I saw where during the floor sweeping dust and hair balls were pushed ..."

Reviewed on 17 Aug 2025

Quality Inn Florence
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Overlooking Old Town yet In a Secluded Forest Setting

Overlooking Old Town yet In a Secluded Forest Setting

Florence, OR
Stay at this holiday home in Florence. Enjoy free Wi-Fi, a garden and laundry facilities. Popular attractions Suislaw River Bridge and Historic Old Town Florence ...
8/10 Very Good! (131 reviews)
"Loved the forest setting! So fun for the kids (8, 4, 2). Couldn’t find kids dinnerware so we used the ceramic or paper plates. Not a lot of other toddler friendly activities amongst the board games and puzzles, but we didn’t spend a lot of time at the house. Roku TV allowed us to login to all our ..."

Reviewed on 2 Aug 2025

Overlooking Old Town yet In a Secluded Forest Setting
Urban Glamping

Urban Glamping

Florence, OR
Stay at this holiday home in Florence. Enjoy free Wi-Fi, cable/satellite TV service and an in-room coffee maker. Popular attractions Sandpines Golf Course and ...
9.6/10 Exceptional! (70 reviews)
"Very comfortable. Very relaxing place to stay!"

Reviewed on 13 Aug 2025

Urban Glamping
Florence Oregon, Enjoy Walks on the Beach or Relax by the Fire

Florence Oregon, Enjoy Walks on the Beach or Relax by the Fire

Florence, OR
Stay at this holiday home in Florence. Enjoy free Wi-Fi, a garden and laundry facilities. Popular attractions Heceta Beach and North Jetty Beach are located ...
9/10 Wonderful! (107 reviews)
"We loved this place!!! Great kitchen, comfy beds, nice and clean, great family vibe, and beachy ambiance. We rented it as our accommodation for a family reunion. Once everyone figured out where we were staying, they kept dropping by because it was the feel good house. We would happily stay here ..."

Reviewed on 14 Aug 2025

Florence Oregon, Enjoy Walks on the Beach or Relax by the Fire
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

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