· Begin your journey at Yangwang Experience Hall, where BYD’s luxury automotive brand transforms the traditional showroom into a premium cultural space.
· Continue to Huawei Global Flagship, a multi-sensory technology hub that demonstrates the power of digital ecosystems.
· Next, explore POP MART, the cultural icon that turned designer toys into a global movement, offering first-hand insight into how fandom fuels consumer loyalty.
· At NIO House, discover how an automotive brand evolves into a lifestyle community hub.
· Then, step into the Starbucks Reserve Roastery, a breathtaking coffee theatre where retail, art, and gastronomy come together.
· Head to the DJI Experience Store, where drones and creative tools come alive through interactive play.
· Finally, conclude your journey at Dragon Dream NEV Street, China’s pioneering corridor of new energy vehicle showrooms, highlighting Shanghai’s leadership in sustainable mobility.