1867 was a good year for beer. It was the year Gerard Adriaan Heineken built a new brewery in the heart of Amsterdam. In the pumping heart of the old brewery, you can dive into the world of Heineken.

On this 2.5-hour guided tour, you will explore the history behind the Heineken family. Find out how a small Dutch brewer became the world’s most famous beer brand and hear everything about Heineken’s history in the Heritage Quarter.

Together with your personal guide, you will get an exclusive glimpse behind the scenes where you can find a special collection depot that holds around 120,000 objects.

Go to one of the hidden bars for a beer tasting and try out 5 different beers including matching snacks. This Heineken VIP tour ends with a personalised gift.