1. Hotel Eura

- Location: Massa
- Guest rating: 9.4/10 (Exceptional, 96 reviews)
- Price: £56, includes taxes & fees, 14 Nov - 15 Nov
- Review: Very nice hotel, good location, good price, by malcolm
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Check prices for these dates, 13 – 14 December 2026




















Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Come to trendy Poveromo and enjoy its beaches, gardens and coffee.












While Poveromo is a distinct coastal gem, similar areas that offer a comparable blend of seaside relaxation, natural beauty, and a touch of Tuscan elegance include Forte dei Marmi and Marina di Massa.
Forte dei Marmi is perhaps the most similar in its appeal, offering a more upscale and well-known experience. This area is celebrated for its wide, sandy beaches, high-end boutiques along Via Roma and Via Carducci, and sophisticated dining options. It's a place where you can enjoy leisurely days by the sea, explore art galleries, and experience a refined evening.
This neighbourhood is an excellent fit for couples looking for a luxurious seaside escape. You'll find exclusive beach clubs with private cabanas, excellent restaurants, and a relaxed yet elegant evening scene. Many hotels here offer private beach access, ensuring convenience and an exclusive feel.
Marina di Massa offers a slightly more family-friendly and accessible alternative while still providing lovely beaches and a good range of amenities. It features a long promenade superb for strolls, a bustling town centre with shops and eateries, and a relaxed atmosphere. The Apuan Alps provide a dramatic backdrop, offering opportunities for day trips into the mountains.
Families often find Marina di Massa appealing due to its wide, sandy beaches and a variety of activities suitable for all ages.
The best time to visit Poveromo is during the shoulder seasons of May, June, and September, when the weather is pleasant, and the crowds are smaller.
For those looking for warm beach weather and a lively option, July and August are also excellent choices, though you can expect more visitors. The Mediterranean climate during these months is ideal for enjoying the coastline and outdoor activities.
Families travelling with children often find the summer months of July and August superb for a holiday. The sea is warm enough for swimming, and many local establishments offer family-friendly activities. The longer daylight hours also allow for more time to explore and relax by the sea.
Couples seeking a more relaxed and perhaps romantic getaway will appreciate May, June, or September. The weather is still lovely, superb for strolls along the beach or exploring nearby towns without the peak season bustle.
You can cancel your hotel reservation on Expedia, though it depends on the cancellation policy of your booking. Most bookings are refundable if canceled within 24-48 hours of the scheduled arrival. Be sure to check your booking confirmation for the exact cancellation policy. If free cancellation is available, you can cancel directly through your Expedia account by logging in, going to "My Trips", and selecting your reservation. To find flexible deals, filter your search by "Fully refundable property" for hotels in Poveromo.
Hotel prices in Poveromo often vary, but you can find a great deal from £51 on Expedia. Different factors affect nightly hotel rates, such as the time of year or the days of the week you want to book. To find the best deals for your stay, be flexible with your dates, and sort search results by "Price: low to high" for our cheapest rates.