Expedia White Label Partners


Overview of the Expedia White Label Program

The Expedia White Label offers a competitive solution for business partners with high traffic volumes looking to enable their users to book an exceptional range of travel services. We have close to 10,000 white label and co-brand partners of all sizes, including leading airlines, top train companies, portals and market-leading online travel agencies including Eurostar, BMI, Formula 1 and Lonely Planet. Expedia's White Label platform combines high-quality travel services with robust, proven technology. Offer any or all of our travel products— flights, hotels, car hire, holiday packages and destination activities— and benefit from unrivalled supply quality, and leading merchandising tools.

Benefits of the Expedia White Label Program

Expedia White Label remains the top choice for custom booking solutions for travel suppliers, online retailers, destination management organizations and content websites. Here’s why:

  • Build your brand: Depending on your needs, Expedia can be completely invisible—our branding doesn’t have to appear on the Web site, in e-mails or credit card charges, or in customer service contacts. On request, we can add a ‘powered by Expedia’ logo.
  • Incremental revenue: You have no costs associated with development, hosting, or maintenance. You earn a revenue share for each transaction generated, making your income positive from day one.
  • Increase loyalty and acquire new customers: Broaden your travel inventory to better serve your existing customers—and attract new ones.
  • Superb customer service: Specially trained Expedia customer service agents provide all customer service and telesales for your site at no additional cost.

How the Expedia White Label Program works

We’re with you every step of the way—through the implementation to optimising sales post-launch. Each page features your branding elements integrated with award-winning Expedia functionality. Features include:

  • Easy implementation: After contracts are signed, Expedia develops and builds your customised travel site, working closely with your team to ensure it meets your needs.
  • Customisable platform: Feature all Expedia travel products or limit those you want featured. It’s your choice!
  • Robust reporting: You’ll have access to a reporting extranet where booking data can be viewed daily. We can also integrate your own tracking codes to give you live access to performance data.
  • No-fuss maintenance: Tools, including dynamic booking engines and deep-links for search engine optimization, are automatically included to make merchandising and maintaining your site a breeze.

Implement our Hotel XML feeds

This even more personalised level of integration allows you to display our hotels on your own Web site, make your pages more relevant for search engines and create a more seamless booking experience:

  • Download data for our over 80,000 hotels in CSV, including photos, lat/long data, descriptions etc.
  • Alternatively, use our XML feeds / web services which feature live availability and pricing.
  • For more information about our feeds, please visit www.ian.com

Next step

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Why partner with Expedia?

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Our award-winning customer experience, flexible and reliable implementation options, high commissions, and industry leading choice and availability offer you a great earning potential.

Recent awards won by Expedia include:

#1 RANKING CONVERSION
#1 Ranking Conversion according to Nielsen/NetRatings Online Travel Research
2008 GLOBE TRAVEL AWARD
Consumer Award for “Best Online Booking Website”
#1 CUSTOMER SATISFACTION
American Customer Satisfaction Index (ACSI) E-Commerce Report ranked Expedia #1 in customer satisfaction among online travel agencies