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Best Western Premier Shaftesbury Piccadilly

65-73 Shaftesbury Avenue London, W1D 6EX England

Hotel in London near Trafalgar Square

By Piccadilly Circus
Located on Shaftesbury Avenue, where Soho meets Chinatown in London's theater district, this boutique-style hotel is 50 meters from Leicester Square and Piccadilly Circus. Show more
Fitness Center
Best Western Premier Shaftesbury Piccadilly's conveniences include 24-hour room service, laundry facilities, multilingual staff, and fully equipped fitness center.
Minibars in rooms
The 67 guestrooms have Egyptian-cotton linens, complimentary high-speed Internet access, plasma TVs, and minibars; free tea, cookies, and fresh fruit are provided. Hide

GUEST REVIEWS

4.1out of 5

Expedia Guest Rating

88%

of guests recommend

TripAdvisor Traveller Rating

TripAdvisor Traveller Rating

TripAdvisor provides an assessment of hotel quality based on more than 40 million reviews & opinions from real travellers. The traveller rating represents an average of individual ratings for this hotel.

See all #### TripAdvisor Reviews


Rooms & Rates

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Please complete the highlighted fields below. The check-out date must occur after the check-in date. Please change the date. Date format should be dd/mm/yy. Please provide the ages of children below. The check-in or check-out date is prior to the current date. The check-in date cannot be after 27/06/2013. The check-out date cannot be after 27/06/2013. The check-in date is missing. Please add the check-in date. The check-out date is missing. Please add the check-out date.
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Hotel Policies & Fees

The following fees and deposits are charged by the property at time of service, check-in, or check-out.

Policies
  • Pets accepted
  • Pet fee charged at hotel/condo
  • Check-out time is Noon
  • Check-in time starts at
Fees
  • The following fees and deposits are charged by the property at time of service, check-in, or check-out.
    • English breakfast fee: GBP 15.95 per person (approximate amount)
  • The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

Property Amenities

  • Concierge desk
  • Complimentary newspapers in lobby
  • Fitness facilities
  • Bar/lounge
  • Breakfast available (surcharge)
  • Room service (24 hours)
  • Multiple small meeting rooms
  • Internet access - wireless
  • Business services
  • Audio-visual equipment
  • Safe-deposit box at front desk
  • 24-hour front desk
  • Multilingual staff
  • Porter/bellhop
  • Tour assistance
  • Laundry facilities
  • Dry cleaning/laundry service
  • Coffee in lobby
  • Air-conditioned public areas
  • Elevator/lift
  • Business center
  • One meeting/conference room
  • Luggage storage
  • Smoke-free property
  • Wireless (high-speed) Internet access - complimentary
  • Parking nearby (surcharge)
  • Parking nearby

Rooms

Best Western Premier Shaftesbury Piccadilly, London, offers 67 air-conditioned guestrooms, all with contemporary decor. Beds have oversized headboards in dark wood with chrome trim, adjustable reading lights, Egyptian-cotton linens and plump duvets. Glass-topped desks have complimentary broadband Internet connections and European, US, and UK electrical sockets. The 20-inch plasma TVs offer pay movies, games, and e-mail. Welcome amenities include teas and coffees, cookies, and fresh fruit. Complimentary daily newspaper and weekly Time Out magazine are provided. Minibars can be fully stocked upon request. DVD players are also available upon request.

Best Western Premier Shaftesbury Piccadilly, London,  England, Rooms Guest Room

Room Amenities

  • Premium television channel(s)
  • Cable/satellite television channels
  • Video-game console
  • Pay movies
  • Premium bedding
  • Blackout drapes/curtains
  • Climate control
  • Complimentary newspaper
  • Air conditioning
  • Voice mail
  • Television Internet access
  • Refrigerator
  • Minibar
  • Coffee/tea maker
  • Wake-up calls
  • Extra towels/bedding
  • Private bathroom
  • Complimentary toiletries
  • Hair dryer
  • Handheld showerhead
  • Sewing kit
  • Shower/tub combination
  • Electronic/magnetic keys
  • Window opens
  • Clock radio
  • Desk
  • DVD player
  • Welcome amenities
  • Iron/ironing board
  • In-room safe
  • Free local calls
  • Daily housekeeping
  • Non-smoking only
  • Plasma television
  • Cribs (infant beds) available
  • Wired high-speed Internet access (complimentary)

Dining

The Exhibition Bar - Decorated in Arabic style and serving a selection of drinks and snacks.

Best Western Premier Shaftesbury Piccadilly, London,  England, Dining Dining

Recreation

  • Swimming nearby
  • Bicycle rentals nearby
  • Hiking/biking trails nearby
  • Scooter/moped rentals nearby

Verified Reviews: All guest reviews are verified as submitted by our customers and reflect their stay at Best Western Premier Shaftesbury Piccadilly

4.1
out of 5
avg. guest rating
Hotel service:
4.1
Hotel condition:
4.1
Room cleanliness:
4.2
Room comfort:
4.1
Location:
4.9
Neighbourhood:
4.7
88%

of guests recommend

out of 17 reviews

Write a review of this hotel

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RKY from Vancouver, BC
2.0
out of 5
Does not recommend this hotel
Posted 8 Aug 2011

“Don't Waste Your Money”

The pictures of the rooms are very deceptive. This hotel is old, outdated and uncomfortable. The bathroom was like a closet, the air conditioning did not work - even after the front desk was alerted and stated they would look into it immediately. The breakfast was expensive and definitely not worth the money. On the plus side, if you are wanting to be in the theatre district this is the hotel for you - very convenient for the theatre but then again there are countless other hotel options available in the immediate area. Would not recommend...

Lois P from Staten Island, n.y.
3.0
out of 5
Does not recommend this hotel
Posted 21 Jul 2011

“HOTEL FOR LITTLE PEOPLE”

Junior suite was way too small. No room to even walk around the bed. Had trouble with the bathroom flushing . The employees were very nice. Hotel was in a perfect location. I just wish that the rooms were bigger. They said that the junior suite was the biggest room in the hotel. A lot of $. All in all we had a great time in London.

Area recommendations
Piccadilly Circus. Best area. Everything is in this neighborhood. Theatre, restaurants, people watching, and all kinds of stores.
Getting around
My family used the cab service. The drivers are so nice and they show you all the sights . We also took the site seeing bus on our first day .
What to pack
Always carry an umbrella. We went in July and it was cold and rainy every day. I had to buy a sweatshirt with a hood. Don't leave home without it. Long pants and sneakers.
Sean M from Arlington, VA
5.0
out of 5
Recommends this hotel
Posted 28 Mar 2011

“Excellent Location - Excellent Hotel - Excellent Value”

The hotel was extremely helpful - I arrived from the US shortly after 6am and they were happy to hold onto my bags and process everything for check in before any rooms were ready. They were able to provide me with a room well before normal check-in (11am). The room was immaculate and well set for comfort and function. While on the small side, it was well worth the location and the comfort of the bed. They had free internet which was excellent and helpful for me to be able to plan the rest of my time in europe. This was the second time I stayed there and I will look to this hotel again in the future for my needs while in London.

Area recommendations
Soho - great food and people watching
Getting there
Easily accessible from Piccadilly Circus tube stop - just a few blocks down Shaftesbury avenue - direct line from Heathrow or St Pancras station (eurostar)
Monique F from New York
2.0
out of 5
Does not recommend this hotel
Posted 9 Jun 2010

“Worst price/room size ratio ever”

Ridiculously small room where it is hard to have 2 pieces of luggage. Had to wait 5 hours to get internet to work, and then all of Picadilly lost its internet access. Personnel is nice and location convenient, but the price to room size it really ridiculous.

Richard H from Los Angeles, CA
5.0
out of 5
Recommends this hotel
Posted 6 Feb 2010

“London 2010”

I traditionally go for more of a grand hotel, but this hotel was excellent. The rooms were small, but in Europe that's to be expected. The staff was helpful and greeted us with smiles all the time. The rooms were clean and the bathroom had a heated towel rack and TV. It is very close to the Theatre District and walking distance to plenty of nice pubs. I will be very tempted to stay there again.

Kim W from Florida, USA
5.0
out of 5
Recommends this hotel
Posted 25 Jan 2010

“Hidden Gem”

Brilliant location, clean, friendly; the nearby shopping and restaurants make this a perfect stay in London.

Joshua D from San Diego, CA
5.0
out of 5
Recommends this hotel
Posted 9 Dec 2009

“Great location - nice hotel”

This hotel was really nice and in a great location. It's close to Picadilly Circus which has the closest subway entrance. It's only a few blocks away so that is how we did all of our traveling in town. Also, lots of good choices to eat in the vicinity and there are several good bars around as well.

A Traveller
2.0
out of 5
Does not recommend this hotel
Posted 15 Apr 2009

“Not impressed”

Terrible staff, not helpful or knowledgeable. The "lift" was broken for a week - unacceptable in downtown London.

Traveller's tip
Stay anywhere else.
A Traveller from Midwest USA
5.0
out of 5
Recommends this hotel
Posted 4 Mar 2009

“Wonderful theater weekend hotel”

The staff was warm, welcoming and very helpful. The room was well equipped and clean while the breakfast buffet was more than we are use to getting while in europe. The location is magnificent and we were within easy walking distance of all the shows we wanted to see. It was great and we will return.

A Traveller from Belgique
4.0
out of 5
Recommends this hotel
Posted 29 Mar 2011

“Hôtel central-petites chambres mais à prendre pour tourisme”

Hôtel extrêmement bien situé. Chambre single à lit double propre mais de taille surprenante car extrêmement réduite à un point tel que s'y déplacer est difficile: impossible d'ouvrir ma petite valise sur le sol ou sur le tabouret à bagages: la superficie libre est inexistante. Distances à partir du lit: 1 m à droite vers la fenêtre, 20 cm devant vers le bureau et 30 cm à gauche vers la porte accordéon de la tout aussi petite salle-de-bain. Lavabo à mains, pas pour se laver, toilette et douche. Sinon, petit-déjeûner à une dizaine de livres en sous-sol: correct. Bouteilles d'eau de courtoisie dans la chambre, fruits et café gratuits. T.V. n'offrant que 5-6 chaînes gratuites, pas de satellite. Personnel courtois. Honnêtement, hôtels à recommander si on n'y fait que dormir ou si on est prêt à rester sur le lit. Voir s'il y a des chambres plus grandes avec baignoire. Si la chambre donnant sur la rue, l'agitation londonienne s'y invite.

Area recommendations
Soho, Covent Garden, National Gallery, Picadilly, Regent Street, Leicester Square, ... Localisation très centrale!

Best Western Premier Shaftesbury Piccadilly

65-73 Shaftesbury Avenue London, W1D 6EX England

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Nearby Points of Interest

  • Leicester Square - 0.2 km / 0.1 mi
  • Piccadilly Circus - 0.3 km / 0.2 mi
  • Shaftesbury Monument - 0.3 km / 0.2 mi
  • Photographers' Gallery - 0.3 km / 0.2 mi
  • Her Majesty's Theatre - 0.4 km / 0.2 mi
  • Coliseum Theatre - 0.4 km / 0.3 mi
  • Edith Cavell Memorial - 0.4 km / 0.3 mi
  • Trafalgar Square - 0.4 km / 0.3 mi
  • London National Gallery - 0.4 km / 0.3 mi
  • St. Martin-in-the-Fields - 0.5 km / 0.3 mi
  • Nelson's Column - 0.6 km / 0.4 mi
  • Royal Academy of Arts - 0.6 km / 0.4 mi
  • London St. Paul's Church - 0.6 km / 0.4 mi
  • Admiralty Arch - 0.6 km / 0.4 mi
  • London Palladium Theatre - 0.6 km / 0.4 mi

Location Highlights

  • In historical district
  • In city center
  • In entertainment district

The closest major airports to Best Western Premier Shaftesbury Piccadilly are:

London (LCY-London City) - 12.6 km / 7.8 mi

London (LHR-Heathrow) - 22.5 km / 14 mi

London (LGW-Gatwick) - 39.6 km / 24.6 mi

The preferred airport for Best Western Premier Shaftesbury Piccadilly is London (LHR-Heathrow).

Distances are calculated in a straight line from the property's location to the point of interest or airport and may not reflect actual travel distance.

Distances are displayed to the nearest 0.1 mile and kilometre.

Nearest Major Airport:

  • London, England, UK (LHR-Heathrow)

Area:

Bloomsbury - Soho, London, England, United Kingdom: The University of London and the British Museum give Bloomsbury a bookish air. Charlotte Street offers good restaurants, while Tottenham Court Road has electronic stores to suit all budgets, and links to the 300 shops of buzzing Oxford Street. Trendy Soho is a few minutes away by foot. Full of local character, it offers interesting pubs, top restaurants, West End theatres and a rich, sometimes risqué nightlife.

Best Western Premier Shaftesbury Piccadilly

65-73 Shaftesbury Avenue London, W1D 6EX England